Bonfire of the Brands

ISBN 13: 9781847670878

Bonfire of the Brands

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9781847670878: Bonfire of the Brands
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9781841959870: BONFIRE OF THE BRANDS: HOW I LEARNED TO LIVE WITHOUT LABELS

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ISBN 10:  1841959871 ISBN 13:  9781841959870
Publisher: CANONGATE BOOKS LTD, 2007
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Neil Boorman
Published by Canongate Books Ltd, United Kingdom (2008)
ISBN 10: 1847670873 ISBN 13: 9781847670878
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Book Description Canongate Books Ltd, United Kingdom, 2008. Paperback. Condition: New. Main. Language: English . Brand New Book. Average number of ads exposed to each day: 3000 Average number of ads exposed to by age of 65: 2 million Average number of brand names memorised by a 10-year-old: 400 Worldwide advertising spend in 2006: $427 billion. In our consumer world, saturated by branded goods, is there any escape from the vice-grip of advertising on all our lives? Neil Boorman, journalist, brand consulatant (and recovering brand addict), draws on his vast professional and personal experience to build a compelling case for change. In Bonfire Of The Brands he assesses the impact of advertising on the individual, the broader implications for society as a whole and the consequences for the near future. If the industry won t give it up, is it time for the individual to take back control?. Seller Inventory # AA99781847670878

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Boorman Neil
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Neil Boorman
Published by Canongate Books Ltd, United Kingdom (2008)
ISBN 10: 1847670873 ISBN 13: 9781847670878
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Book Description Canongate Books Ltd, United Kingdom, 2008. Paperback. Condition: New. Main. Language: English . Brand New Book. Average number of ads exposed to each day: 3000 Average number of ads exposed to by age of 65: 2 million Average number of brand names memorised by a 10-year-old: 400 Worldwide advertising spend in 2006: $427 billion. In our consumer world, saturated by branded goods, is there any escape from the vice-grip of advertising on all our lives? Neil Boorman, journalist, brand consulatant (and recovering brand addict), draws on his vast professional and personal experience to build a compelling case for change. In Bonfire Of The Brands he assesses the impact of advertising on the individual, the broader implications for society as a whole and the consequences for the near future. If the industry won t give it up, is it time for the individual to take back control?. Seller Inventory # AA99781847670878

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Boorman, Neil
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Book Description Canongate Books Ltd, 2008. Paperback. Condition: Brand New. 256 pages. 7.76x5.04x0.71 inches. In Stock. Seller Inventory # zk1847670873

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