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Book Description PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # CN-9781861529459
Book Description paperback. Condition: New. Language: ENG. Seller Inventory # 9781861529459
Book Description Condition: New. Seller Inventory # 1841035-n
Book Description Paperback. Condition: New. Seller Inventory # 6666-CEN-9781861529459
Book Description Condition: New. Seller Inventory # 1841035-n
Book Description Paperback. Condition: Brand New. 1st edition. 309 pages. 9.50x7.50x0.75 inches. In Stock. Seller Inventory # __1861529457
Book Description PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # CN-9781861529459
Book Description Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. Seller Inventory # B9781861529459
Book Description Paperback. Condition: new. Paperback. Ten years ago small and medium enterprises would have needed to invest significantly to contemplate moving out of their domestic environment into the global arena. The advent of the Internet has changed all that.International E-Business Marketing focuses on Global Marketing in the Internet age. It examines in detail the characteristics of E-business are likely to apply in the international domain including the constraints imposed by both the medium and the environment. It also explores what changes may be necessary to firms current E-business activities when their focus is on the global as opposed to being primarily on the domestic market. Few years ago small and medium enterprises would have needed to invest significantly to contemplate moving out of their domestic environment into the global arena. The advent of the Internet has changed all that. This book focuses on Global Marketing in the Internet age. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781861529459