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Business Research Methods - Softcover

S.N. Murthy; U. Bhojanna

 
9788174468208: Business Research Methods
Softcover
ISBN 10: 817446820X ISBN 13: 9788174468208
Publisher: Excel Books, 2010
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Serves as a text book on marketing research for students pursuing courses in management and commerce. The main focus of this book is on the Indian context and it contains 7 sections divided into 22 chapters. It also includes case studies.

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  • PublisherExcel Books
  • Publication date2010
  • ISBN 10 817446820X
  • ISBN 13 9788174468208
  • BindingPaperback
  • Number of pages512

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Murthy S N , Bhojanna U
Published by Excel Books, New Delhi (2010)
ISBN 10: 817446820X ISBN 13: 9788174468208
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