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Insightful tips from over 100 Entrepreneurs for Starting a Business--and Doing It Right!
Today's conditions are among the best in history for starting and building your own business, and The McGraw-Hill Guide to Starting Your Own Business is renowned for showing thousands of entrepreneurs how to do just that. Now let this hands-on book give you the market-tested knowledge and confidence you need to identify and evaluate new business opportunities, draw up a business plan, find the money to get your new venture off the ground, and take that first step toward true success--by launching a business that in your heart, you know will work!
Praise for the first edition of The McGraw-Hill Guide to Starting Your Own Business:
Featured selection by the Fortune Book Club, Money Book Club, BusinessWeek Book Club, Book-of-the-Month Club
"The strength of The McGraw-Hill Guide to Starting Your Own Business is that it delivers on its promise. It is indeed a step-by-step blueprint for the first-time entrepreneur."--Jeffrey L. Seglin, Editor, Inc.
"The McGraw-Hill Guide to Starting Your Own Business is . . . an indispensable reference for any first-time entrepreneur--and an invaluable advantage for every fledgling business."--Fortune Book Club
"A down-to-earth guide to business startup essentials."--Money Book Club
"A practical, information-packed guide: it's loaded with the know-how you need to go it alone."--Book-of-the-Month Club
Stephen C. Harper, Ph.D. is a professor of management at the University of North Carolina at Wilmington and president of management consulting firm Harper and Associates, Inc.
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