Competitive Advantage Through Information Technology - Softcover

9780071141062: Competitive Advantage Through Information Technology
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This MBA-level text can be used in an Management Information Systems, or Corporate Information Systems, or Executive Information Systems course. This project-based text focuses on using information technology (IT) for a competitive advantage and has a global emphasis. Students will analyze real companies and develop competitive strategies. Students will analyze original and published case studies throughout the text. The text builds to a major project where students will design an information technology strategy for a real business.

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  • PublisherMcGraw-Hill Book Co Ltd
  • Publication date1996
  • ISBN 10 0071141065
  • ISBN 13 9780071141062
  • BindingPaperback
  • Number of pages496

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Other Popular Editions of the Same Title

9780070112506: Competitive Advantage Through Information Technology

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ISBN 10:  0070112509 ISBN 13:  9780070112506
Publisher: McGraw-Hill/Irwin, 1995
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Callon, Jack D.
Published by McGraw-Hill Book Co Ltd (1996)
ISBN 10: 0071141065 ISBN 13: 9780071141062
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Book Description Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR001755662

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