Essentials of Marketing [Oct 01, 2011] Perreault Jr., William D.; Cannon, Joseph P. and McCarthy, E. Jerome - Softcover

William D. Perreault Jr.

9780071317023: Essentials of Marketing [Oct 01, 2011] Perreault Jr., William D.; Cannon, Joseph P. and McCarthy, E. Jerome
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ISBN 10: 0071317023 ISBN 13: 9780071317023
Publisher: McGraw-Hill Higher Education, 2011
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About the Author:
Perreault, Jr., William D Currently Kenan Professor at the University of North Carolina Kenan-Flagler Business School.

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ISBN 10: 0071317023 ISBN 13: 9780071317023
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