Macromedia Flash (tm): Art, Design + Function - Softcover

Mighty Assembly

Softcover

ISBN 10: 0072193131 ISBN 13: 9780072193138

Publisher: McGraw-Hill Osborne Media, 2001

Synopsis

The award-winning designers of Mighty Assembly present advanced Flash concepts and techniques in this richly-illustrated, full-color book. Inside, Mighty Assembly deconstructs their own site, from initial inception through implementation, offering in-depth insight along the way.

About this title

From the Back Cover:

Execute your most creative concepts using Flash

Get a developer's view of what it takes to conceive and produce an award-winning Flash Web site. This detailed case study deconstructs the site mightyassembly.com, offering readers a rare opportunity to observe and analyze how concepts are executed by pushing the limits of Flash. Learn how the developers and designers at Mighty Assembly merged original ideas and inspired designs with solid engineering principles using readily accessible Flash processes and techniques. This beautifully designed and informative book thoroughly and clearly examines the development and use of Flash graphics, sound, video, code-controlled motion, and linear animation. In the spirit of furthering the understanding and proliferation of Flash, Mighty Assembly's proprietary code is available free in downloadable form.

"This is a great resource for anyone interested in the in-depth processes and methods involved in creating an immersive online Flash experience." --Matt Owens, volumeone.com

"Illuminates the value in the little paths a team explores during the process of refining every thought, pixel or line of code." --Joshua Davis, praystation.com

"Provides an insider's look at how a Web site is made. Detailed accounts of how a concept is developed and individual parts are crafted demystify the work of a digital designer." --Yoshi Sodeoka, C404

About the Author:

Mighty Assembly is a San Francisco-based design studio composed of experienced and award-winning designers, writers, artists, producers, and technologists. They design and develop software for multiple platforms and media and specialize in the integration of content and interactivity—crafting captivating experiences that further their clients’ communication. The company’s founders, Amanda Moore and Natalie Ammirato, have produced award-winning digital media solutions since 1992. They formed Mighty Assembly in 2000 with the goal of creating a studio of multi-talented individuals, all dedicated to crafting quality, innovative products. Seven Mighty Assembly team members, Natalie Ammirato, Lew Baldwin, Matt Mahnke, Amanda Moore, Sean Rooney, Colleen Stout, and Fiel Valdez wrote and designed Macromedia Flash™: Art, Design + Function. For more information about the authors, Mighty Assembly, and the book, please visit http://www.mightyassembly.com/onlineblad

About this edition

• Publisher: McGraw-Hill Osborne Media
• Publication date: 2001
• ISBN 10: 0072193131
• ISBN 13: 9780072193138
• Binding: Paperback
• Edition number: 1
• Number of pages: 251