OPERATIONS MANAGEMENT: Seventh Edition - Hardcover

Render, Barry; Heizer

Hardcover

ISBN 10: 0131016121 ISBN 13: 9780131016125

Publisher: Prentice Hall, 2004

Synopsis

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About this title

From the Back Cover:

Key Benefit: This concise introduction to operations management, presents a state-of-the art view of the primary activities within the operations function of organizations. Presented in a realistic, global, and existing environment to help readers understand and conceptualize the critical role of operations and the decisions it entails. Key Topics: A strategic focus shows how managers achieve strategies of differentiation, low cost, and response. Numerous corporate examples, along with new tables, figures, and cases are utilized throughout the book. Describes how to achieve global product design, process designs, make location decisions, and deal with foreign cultures and ethics. Further, this edition stresses the service aspects of operations, and regularly notes the distinction between service and manufacturing in operations management.

About this edition

• Publisher: Prentice Hall
• Publication date: 2004
• ISBN 10: 0131016121
• ISBN 13: 9780131016125
• Binding: Hardcover