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9780132167123

Principles of Marketing (14th Edition)

Kotler, Philip; Armstrong, Gary

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9780132167123: Principles of Marketing (14th Edition)

Learn how to create value and gain loyal customers.

 

Today’s marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework.

 

The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate.

"synopsis" may belong to another edition of this title.

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Kotler, Philip; Armstrong, Gary
Published by U.S.A.: Prentice Hall (2011)
ISBN 10: 0132167123 ISBN 13: 9780132167123
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Book Description U.S.A.: Prentice Hall, 2011. Hardcover. Book Condition: New. Teacher's Edition. ***INSTRUCTOR'S EDITION!!! Identical to student edition. May have black tape on cover. SHIPS FAST! ! ! SAME DAY OR W/N 24 HOURS. EXPEDITED SHIPPING AVAILABLE TOO! !. Bookseller Inventory # ABE-17255124682

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Kotler, Philip; Armstrong, Gary
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Book Description Prentice Hall, 2011. Softcover. Book Condition: New. 14. Brand New Softcover International Edition High Quality Color printing(if US edition in color). Ships within 36 hrs from multiple locations including USA, Europe,and Asia. Takes 3-5 business days to your door. Tracking number provided. Great Customer Service.****We ship worldwide****PO Box please provide phone number****No APO/FPO address please****The international edition has different ISBN and Cover design.****PLEASE DROP AN EMAIL,IF YOU HAVE A QUESTION. Bookseller Inventory # ibs-2410

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Kotler, Philip; Armstrong, Gary
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Book Description Prentice Hall, 2011. Book Condition: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Learn how to create value and gain loyal customers. Today's marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help readers understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value framework. The fourteenth edition includes coverage on sustainability and a focus on marketing in today's challenging economic climate. Bookseller Inventory # ABE_book_new_0132167123

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Book Description Prentice Hall. Hardcover. Book Condition: New. 0132167123 Brand new book. STUDENT US EDITION. Never used. Nice gift. Best buy. Shipped promptly and packaged carefully. Bookseller Inventory # SKU5006114

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Book Description Prentice Hall, 2011. Hardcover. Book Condition: New. book. Bookseller Inventory # 0132167123

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Book Description Prentice Hall. Paperback. Book Condition: New. International Edition. Very fast shipping. Receive your book in 2-7 business days if you checkout with expedited shipping. We take pride in our customer service, please contact us if you have any questions regarding the listing. Bookseller Inventory # in-US-027375243X

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Book Description Soft cover. Book Condition: New. Absolutely Brand New Textbook. This is an International Edition Textbook. Fast shipping , 3-5 business days Delivery to US and Canada, 4-6 days delivery to EU and Asia countries via express service. Ship from Multiple Locations, including US, EU, ASIA for inventory purpose. We do not ship to PO/FPO/APO address. Printed in USA with High Quality Paper (not Indian edition due to B/W printing and poor quality paper). Book is printed in English, as the US edition. If US edition printed in color, our book printed in color too! Most international edition has different ISBN and Cover design. Occasionally. international textbooks may come with different exercises at the end of chapters. Some book may show some sales disclaimer word such as "Not for Sale or Restricted in US" on the cover page but it is absolutely legal to use in USA. Bookseller Inventory # 14f159780273752431

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Book Description Prentice Hall, 2011. Hardcover. Book Condition: New. Bookseller Inventory # P110132167123

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Book Description Pearson College Div, 2011. Hardcover. Book Condition: Brand New. 14 edition. 744 pages. 11.30x8.43x1.18 inches. In Stock. Bookseller Inventory # 0132167123

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Book Description Prentice Hall, 2010. Hardcover. Book Condition: New. 0132167123. Bookseller Inventory # SOTANO9780132167123

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