Marketing: Real People, Real Choices - Softcover
Solomon, Michael R., Marshall, Greg W., Stuart, Elnora W.
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About the Author:
Michael R. Solomon, Ph.D., is Professor of Marketing and Director of the Center for Consumer Research in the Haub School of Business at Saint Joseph s University, Philadelphia, USA.
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- PublisherPearson College Div
- Publication date2011
- ISBN 10 0132577534
- ISBN 13 9780132577533
- BindingPaperback
- Number of pages600
- Rating
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Marketing: Real People, Real Choices
Published by
Pearson College Div
(2011)
ISBN 10: 0132577534
ISBN 13: 9780132577533
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