Teach Yourself Successful Selling (TYBU) (Teach Yourself Business Skills) - Hardcover
Learn how to hone your selling skills and close more sales with this easy to read guide written by someone with extensive experience of every aspect of selling and marketing in the international arena. Based on the five stage OIMCO selling model it covers : -Opening-phase selling skills, including taking control of your selling space and sizing up the customer - Interviewing-phase selling skills, including asking open-style questions , listening actively and triggering your customer's imagination - Matching-phase selling skills , including applying the SELL formula, translating benefits into real money and mastering the art of storytelling -Closing-phase selling skills, including tuning in to buying signals, manufacturing a close and perfecting the art of silence - Objection-handling-phase selling skills, including conditioning yourself positively to objections, pre-handling predictable objections and playing CATCH with every objection raised All neatly summed up in 52 skill honing sections, with skill-enhancing exercises, to perfectly suit a busy life in sales.
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About the Author:
Roger Brooksbank PhD is an internationally known author and speaker with extensive experience as a sales manager, marketing director and business owner.
"About this title" may belong to another edition of this title.
- PublisherTeach Yourself Books
- ISBN 10 0340987235
- ISBN 13 9780340987230
- BindingHardcover
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Teach Yourself Successful Selling (TY Business Skills)
Published by
Teach Yourself
(2009)
ISBN 10: 0340987235
ISBN 13: 9780340987230
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Hardcover
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Book Description Hardcover. Condition: Very Good. Teach Yourself Successful Selling (TY Business Skills) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780340987230
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Book Description Condition: Good. Most items will be dispatched the same or the next working day. A tan to the pages. Seller Inventory # wbb0025000236
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Teach Yourself Successful Selling (TY Business Skills)
Published by
Teach Yourself 27/03/2009
(2009)
ISBN 10: 0340987235
ISBN 13: 9780340987230
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Hardcover
Quantity: 1
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Book Description Hardcover. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780340987230
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