Clicks and Mortar: Passion Driven Growth in an Internet Driven World - Hardcover
In a world where companies are rushing to add an "e-" to everything they do--e-commerce, e-tailing--the real key to success still lies off-line. In this fascinating, behind-the-scenes look at the electronic revolution, an inspirational leader and operator and a talented and thoughtful coach and consultant, both engaged in the meteoric rise of The Charles Schwab Corporation, articulate and demonstrate the elements of long-range success. Their take on culture, personal leadership and the transformation of business practices will help leaders, employees, investors, and customers all come out on top in this high-stakes, opportunity rich economy.
For excerpts, Andorsements, detailed author biographies, and more, visit the special Clicks and Mortar website.
For excerpts, Andorsements, detailed author biographies, and more, visit the special Clicks and Mortar website.
"synopsis" may belong to another edition of this title.
Review:
David S. Pottruck, president and co-CEO of Charles Schwab, and Terry Pearce, founder of Leadership Communication, are among those who believe the Net will forever change the way business is conducted--if it hasn't done so already. In Clicks and Mortar, they draw on personal experience to suggest corporate officials prepare for this new reality by refocusing their practices, principles, and passions on the real needs of a 21st-century company. The book's first section, "Culture at the Core," identifies corporate culture as today's primary driver of growth and explores ways to create, improve, and sustain it ("through language, image, and ritual") for the wired era. The book's second section, "Leadership Practices," examines the way our technology-dominated environment impacts organizational behavior and the qualities leaders must possess (personal integrity and open communication) to inspire the "breakthrough thinking" needed to thrive. The third section, "Management Practices," investigates basic tools like measurement, marketing, and customer relations and describes how they can be updated for this brave new cyberworld. An additional chapter brings together eight business and academic players, including Microsoft's Steve Ballmer and Novell's Eric Schmidt, to speculate on the future of commerce. If you're not afraid to use "organizational transformation" and "personal change" in the same sentence, you'll find value here. --Howard Rothman
From the Back Cover:
Foreword by Lew Platt, former chairman and CEO, Hewlett-Packard "The bible for future heroes of e-commerce. It's brilliant and down-to-earth; a fast read, yet deep. This book is the playbook for igniting the power of passion in your business, written by those who have done it."--Scott Cook, founder and executive committee chairman, Intuit, Inc. "Pottruck and Pearce reveal the secrets to corporate vitality in an upside-down world."--Gary Hamel, chairman, STRATEGOS "The new Internet economy means high-velocity change and requires extraordinary leadership. Clicks and Mortar emphasizes the courage for the passionate leadership that is needed in this environment . . . a major contribution."--Ann Winblad, co-founding partner, Hummer Winblad Venture Partners "Gives current and potential business leaders an inspiring road map with which to navigate the inevitable journey into e-commerce. It has perspective, precision, and heart: the necessary attributes of tomorrow's enterprise."--John Quelch, dean, London Business School "Advice on how to build a corporate culture that weds the spirit and skill of people with the marvels of new technology in a winning business combination."--Laura Tyson, dean, Haas School of Business, University of California, Berkeley "An instant classic about hands-on leadership."--Management General The Authors David S. Pottruck is president and co-CEO (with Charles Schwab) of The Charles Schwab Corporation. Terry Pearce is president of Leadership Communication, a teacher at the Haas School of Business at the University of California, Berkeley, and an executive communications officer at Schwab.
"About this title" may belong to another edition of this title.
- PublisherSagebrush Education Resources
- Publication date2001
- ISBN 10 0613921712
- ISBN 13 9780613921718
- BindingHardcover
- Rating
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