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Despite the importance of decision making to our lives, few of us ever receive any training in it. So we are left to learn from experience. But experience is a costly, inefficient teacher that teaches us bad habits along with good ones. Because decision situations vary so markedly, the experience of making one important decision often seems of little use when facing the next.Smart Choices outlines eight elements involved in making the right decision, from identifying exactly what the decision is and specifying your objectives to considering risk tolerance and looking at how what you decide on today influences what you may decide in the future. The book is full of real-life situations and scenarios that effectively illustrate each element of a good decision. If you think the topic of making the right choice is mundane or a simple matter of common sense, then think again. Smart Choices will relieve you of the regret that so many of us carry because we didn't know how to "think it through." --Harry C. Edwards
Authors Hammond, Keeney, and Raiffa, among the world's best-known experts on resolving complex decision problems, have created a user-friendly set of techniques for assessing your options more clearly and effectively, ultimately empowering you to make smarter choices. Their step-by-step procedures combine solid research with practical experience and common sense to help you specify your objectives, identify creative alternatives, make reasoned tradeoffs, clarify uncertainties, and evaluate the risks. Smart Choices doesn't tell you what to decide; it tells you how. As you routinely use the Smart Choices process, you'll become more confident in your ability to make good decisions and to explain them to others. More important, you'll make better decisions. Be proactive. Don't wait until a decision is forced on you-or made for you. Seek out decision opportunities that advance your long-range goals, values, and core beliefs. Take charge of your life by making Smart Choices a lifetime habit.
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