David Kravitz's How to Monetize Twitter, Facebook, Snapchat, LinkedIn and Other - Softcover

Kravitz, David

Softcover

ISBN 10: 1518708722 ISBN 13: 9781518708725

Publisher: CreateSpace Independent Publishing Platform, 2015

Synopsis

Drawing on his years of experience developing social media strategies for some of the most recognizable worldwide brands, David Kravitz offers the kind of unique knowledge and insight only a veteran social media strategist is capable of providing. In his new book, Kravitz details the differences between the most popular platforms while explaining how these differences require a highly specialized approach from those looking to monetize their social media presence.

Given the importance of a strong social media presence and the burgeoning opportunities for monetization, Kravitz’s book ought to be considered essential reading for anyone who recognizes the potential for financial gain through the optimal use of social media. Covering a broad range of strategies designed for each specific platform, Kravitz devotes entire chapters to long-established platforms along with those possessing the clear potential for rapid future growth:

• Twitter
• Facebook
• Snapchat
• LinkedIn
• Tumblr
• Pinterest
• Instagram
• Vine
• Google+

Kravitz’s approach to monetization succeeds in simplifying an endeavor that many give up on too soon over what appear to be overwhelming complexities. Acknowledging that monetizing multiple social media platforms can indeed appear daunting, Kravitz’s detailed explanations and thoughtful advice ensure that the increasing importance of adopting a monetization strategy for social media is not bypassed unnecessarily. Citing data regarding the demographics associated with each platform, Kravitz’s book demonstrates how to reach a specific target audience and how to leverage each platform in the most efficient way possible.

The perfect book for anyone who is interested in taking advantage of an industry that is not yet being properly leveraged, Kravitz has advice that is of benefit for everyone from the social media neophyte to even the most grizzled social media veteran. Using a straightforward approach and an informative tone, Kravitz has delivered a book that eschews confusing technological jargon in favor of easily understood terms and definitions while detailing the most effective monetization strategies for just about every social media platform being used today.

Kravitz, a former corporate social media strategist, is making his first foray into authorship with this new book: “David Kravitz's How to Monetize Twitter, Facebook, Snapchat, LinkedIn and Other Social Media Sites.” Using real-life examples and referencing the latest available data, Kravitz has created a detailed playbook for social media monetization that will surely benefit anyone able to recognize the inherent value of the existing social media platforms.

About this title

About the Author:

As one of the few true veterans of the social media industry, David Kravitz has played an instrumental role in convincing companies of the value of a strong social media presence. Through his insight and his detailed analyses, Mr. Kravitz has helped some of the most recognizable brands properly leverage the use of social media in order to generate a desired outcome. By identifying a specific demographic and designing a campaign centered on appealing to the target market’s unique sensibilities, Mr. Kravitz’s has enhanced brand recognition and bolstered profitability for each company he has consulted.

Mr. Kravitz's work as a social media strategist is well known throughout a vast array of industries, as his specialized approach has enabled him to achieve exceptional results for companies independent of the products or services they provide. With a deep understanding of every relevant platform, Mr. Kravitz is able to tailor a social media campaign that reaches a very specific audience and delivers information in a manner that the audience finds relatable.

Though his work has primarily been with corporations seeking to develop a social media presence, Mr. Kravitz is also one of the most sought-after experts when it comes to monetizing a social media account. The author of an eBook detailing how to monetize every major social media platform, Mr. Kravitz possesses the kind of expertise only an industry insider could provide, and his long career in social media has been marked by his willingness to share his knowledge and insight with the goal of helping others achieve a substantial level of success.

About this edition

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2015
• ISBN 10: 1518708722
• ISBN 13: 9781518708725
• Binding: Paperback
• Number of pages: 42