Strategic Management Of Health Care Organizations,second Edition - Hardcover

9781557865342: Strategic Management Of Health Care Organizations,second Edition
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"Strategic Management of Health Care Organizations" blends the disciplines of business and health care to provide a text that is suitable for a variety of capstone courses in health care administration, as well as professional development programmes. Topics covered include: an introduction to strategic management in the health care sector; strategy formulation; strategy implementation; and strategy control. To aid student learning there are case studies throughout, and each chapter concludes with a summary and conclusions, key terms and concepts in strategic management, questions for class discussion, endnotes and additional readings. An instructors manual is available.

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Review:
From the 4th edition:

"I have been using this book as a required text since the very first edition. It provides a framework which integrates some of the most important concepts in modern management with cases from the jhealth services field. I highly recommend this book and compliment the authors for their important contributions to our field." Dr Barry Greene, University of Iowa

". . .the definitive text on strategic management in healthcare" Dr Janet E. Perter, University of NC at Chapel Hill

From the Back Cover:
This fifth edition of the classic text, Strategic Management of Health Care Organizations, introduces strategic thinking, strategic planning, and strategic momentum to advanced undergraduate and graduate students as well as practitioners in the field of health care. It demonstrates how strategic managers can become strategic thinkers with the crucial skills to evaluate the changing environment, analyze data, question assumptions, and develop new ideas.


Swayne, Duncan, and Ginter present methods to develop and document a plan of action through strategic planning and illustrate how, as managers attempt to carry out the strategic plan, they evaluate its success, learn more about what works, and incorporate new strategic thinking into future planning, strategy formulation, and situational analysis. They demonstrate how strategic management maps can provide the direction needed for successful implementation.


In this new edition, all chapters have been revised and contain new or updated Introductory Incidents and Perspectives. Appendix A has been revised to match the new model of strategic thinking, planning, and managing the strategic momentum. Twenty real–life case studies, including nine new cases and three updated classics, present diverse strategic situations in an accessible manner that enhances the applicability of the concepts for students and professionals.


The text is supported by PowerPoint slides and an Instructors Manual. Visit www.blackwellpublishing.com/swayne for details.

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  • PublisherWiley–Blackwell
  • Publication date1995
  • ISBN 10 1557865345
  • ISBN 13 9781557865342
  • BindingHardcover
  • Edition number2
  • Number of pages800

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