Islands of Profit in a Sea of Red Ink: Why 40% of Your Business is Unprofitable, and How to Fix It

9781596595316: Islands of Profit in a Sea of Red Ink: Why 40% of Your Business is Unprofitable, and How to Fix It
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Top companies around the world turn to Jonathan Byrnes to figure out where the profit is. He can show them which parts of their businesses are worth expanding and which are just a drain on resources. Most astonishing, he has found that roughly 40 percent of any new client's business is unprofitable and that profit increases of 30 percent or more are within reach.

Byrnes reveals an uncomfortable truth: It's possible, even easy, to have everyone in your company meet their sales targets and still lose money. He explains how to rethink your business for maximum profit. He also destroys harmful myths, such as:

Revenues are good, costs are bad
All customers should get the same great service
If everyone does his or her job well, the company will prosper

Every company has enormous potential waiting to be unleashed; this audio book offers precise thinking and strategies to help every manager reach that potential.

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About the Author:
Jonathan L.S. Byrnes is a Senior Lecturer at MIT, where he has taught at the graduate level and in executive programs for over fifteen years. He has authored over one hundred books, articles, cases, notes, and expert submissions. He wrote a monthly column on managing profitability, called "The Bottom Line," in Harvard Business School's Working Knowledge e-newsletter for four years.
Byrnes is also President of Jonathan Byrnes & Co., a consulting company. He has advised over fifty major companies and industry associations. He has served on the Advisory Boards of Objectiva Software and Autopart International, two companies that were acquired at a substantial gain, and he currently serves on the Advisory Boards of danoo, OCO, and WaveMark, all early-stage companies.
Review:
"Jonathan''s rare combination of academic''s insight and practitioner''s experience has enabled him to create a series of important business innovations that have really worked."
- Roy Shapiro, Philip Caldwell Professor of Business Administration and former senior associate dean, Harvard Business School
"This is a comprehensive guide to improving your company''s profitability. Every manager in your company should read it."
- Vijay Govindarajan, Earl C. Daum 1924 Professor of International Business, Tuck School of Business, and coauthor of "The Other Side of Innovation"
"Jonathan Byrnes delivers great news for managers: There is plenty of profit hidden in your company-if you know where to find it."
- Sean Silverthorne, editor of Harvard Business School "Working Knowledge"
"Jonathan Byrnes has created a systematic process for analyzing profitability. His research offers practical advice that will help organizations unlock their profit potential without costly new initiatives. Companies interested in making more money from their existing operations will benefit from his insights."
- Ron Sargent, CEO, Staples
"Jonathan has provided very important thought leadership that has helped shape my view of business and the development of Accenture''s business consulting practice. This book is a must-read and belongs on every manager''s desk."
- Bill Copacino, president and CEO, Oco, Inc., and former group chief executive, Accenture''s Business Consulting Practice
"Every level of your organization will benefit from Jonathan Byrnes''s pragmatic approach to enhancing profitability. From strategic planning to program implementation, this book will outline the path to an improved bottom line."
- Mark Rosenbaum, chief customer officer, Cardinal Health
"Jonathan outlines simple, effective guidelines for identifying and growing profitable business. He clearly describes the need to honestly evaluate the places wheree

"Jonathan's rare combination of academic's insight and practitioner's experience has enabled him to create a series of important business innovations that have really worked."
- Roy Shapiro, Philip Caldwell Professor of Business Administration and former senior associate dean, Harvard Business School
"This is a comprehensive guide to improving your company's profitability. Every manager in your company should read it."
- Vijay Govindarajan, Earl C. Daum 1924 Professor of International Business, Tuck School of Business, and coauthor of "The Other Side of Innovation"
"Jonathan Byrnes delivers great news for managers: There is plenty of profit hidden in your company-if you know where to find it."
- Sean Silverthorne, editor of Harvard Business School "Working Knowledge"
"Jonathan Byrnes has created a systematic process for analyzing profitability. His research offers practical advice that will help organizations unlock their profit potential without costly new initiatives. Companies interested in making more money from their existing operations will benefit from his insights."
- Ron Sargent, CEO, Staples
"Jonathan has provided very important thought leadership that has helped shape my view of business and the development of Accenture's business consulting practice. This book is a must-read and belongs on every manager's desk."
- Bill Copacino, president and CEO, Oco, Inc., and former group chief executive, Accenture's Business Consulting Practice
"Every level of your organization will benefit from Jonathan Byrnes's pragmatic approach to enhancing profitability. From strategic planning to program implementation, this book will outline the path to an improved bottom line."
- Mark Rosenbaum, chief customer officer, Cardinal Health
"Jonathan outlines simple, effective guidelines for identifying and growing profitable business. He clearly describes the need to honestly evaluate the places where it's jus

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  • PublisherYour Coach In A Box
  • Publication date2010
  • ISBN 10 1596595310
  • ISBN 13 9781596595316
  • BindingAudio CD
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9781591843498: Islands of Profit in a Sea of Red Ink: Why 40 Percent of Your Business Is Unprofitable and How to Fix It

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ISBN 10: 1596595310 ISBN 13: 9781596595316
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