Consumer Trust in Electronic Commerce (LAW AND ELECTRONIC COMMERCE) - Hardcover

Bruin, Ronald

Hardcover

ISBN 10: 904111923X ISBN 13: 9789041119230

Publisher: Kluwer Law International, 2002

Synopsis

This multi-disciplinary book provides insight in how to establish consumer trust in electronic commerce. It goes into detail on:

a broad variety of consumer trust criteria with regard to the security and reliability of electronic consumer transactions

what information must be provided to consumers

how to create a legally binding contract online

confidence in electronic payments

the resolution of disputes

what law applies to the electronic consumer contract

which body is entitled to settle the dispute and personal data protection.

By means of these criteria it is assessed into what extent consumer trust is ensured by the application of a public-key infrastructure, which supports cryptographic services such as electronic signatures and encryption. An assessment is also made on the European Union cryptography policy and the European Union policy on consumer protection in electronic commerce.

In addition, a wide range of co-regulation and self-regulation initiatives within the European Union and Northern America are assessed. Finally, this book provides a consumer trust framework which learns that various ingredients at different levels are required to build consumer trust in electronic commerce. As such, it clarifies the roles and responsibilities of government, industry and consumer organisations, businesses, as well as consumers themselves.

About this edition

• Publisher: Kluwer Law International
• Publication date: 2002
• ISBN 10: 904111923X
• ISBN 13: 9789041119230
• Binding: Hardcover
• Edition number: 1
• Number of pages: 373