Rethinking the Future: Rethinking Business, Principles, Competition, Control & Complexity, Leadership, Markets and The World - Softcover

Softcover

ISBN 10: 1857881087 ISBN 13: 9781857881080

Publisher: Nicholas Brealey Publishing, 1998

Synopsis

This volume provides insights from business thinkers on their visions of tomorrow. Powerful new forces are reshaping the world today. Traditional boundaries between industries and disciplines are rapidly blurring, and the old rules of management no longer make sense in a post-industrial world.

This book looks at how organizations can be redesigned to survive and thrive in tomorrow's hyper-competitive global environment; how they can learn to adapt to change and improve their performance; and how they should be "managed", if at all. It examines the changing role of the leader and the powerful influence of corporate culture. It probes the universal principles and values that ultimately govern the success of any leader or organization. It also looks at strategies for creating tomorrow's competitive advantage and tomorrow's markets. It offers a glipse of the future of marketing, which will be driven by new demographics, new global markets and new technology.

Most importantly of all, the book gives readers a framework for understanding the big picture. It provides a panoramic perspective that puts all the pieces together in a coherent and easily understandable context. Tomorrow's executives will need to understand business at a far more global and synergistic level than ever before, and to feel comfortable leading people who have learned to manage themselves.

Contributors include Stephen Covey, Charles Handy, Michael Porter, Gary Hamel, C.K. Prahalad, Al Ries and Jack Trout, Philip Kotler, Regis McKenna, Michael Hammer, Eli Goldratt, Peter Senge, John Kotter, Warren Bennis, John Naisbitt, Lester Thurow and Kevin Kelly.

About this title

About the Author:

Rowan Gibson is an independent business consultant who works in close cooperation with EURO RSCG - a global advertising agency network whose clients include Microsoft, Procter & Gamble, Compaq, BMW, and Philips. Visit Rowan Gibson's website at www.RethinkingGroup.com

Review:

A dazzling collection of leading business gurus summarizing their best thoughts.―Future Survey

In todayâ??s world, where management â??how toâ?? books mushroom everywhere, Rethinking the Future is the best executive summary one could think of.―Cor Boonstra, President and Chairman of the Board, Philips

This assembles an all-star gala: Handy, Covey, Porter, Prahalad, Hamel, Hammer, Senge ... An excellent introduction to these menâ??s work from their own lips. If you have ever wanted to look into a crystal ball and see the way of the future, this book is the one for you. It brings together the thoughts of some of the most well-known business gurus on the changes that organizations will have to adapt to in the future. The book contains some fascinating insights on rethinking markets, principles and competition.―Management Consultancy

Rowan Gibson has demonstrated editorial skills of an exceptionally high quality. The overall balance is good and the various essays are, without exception, informative, challenging, thought provoking and well worthy of perusal.―Modern Management

Managers will realise that this book is invaluable for the insights it offers in â??scenario planningâ?? or â??strategic thinkingâ?? â?? that vital activity which organizations and their leaders must undertake if they wish to understand underlying market trends and be â??top dogâ?? in the future through taking action now. Rethinking the Future tackles this world of increasing uncertainty head-on.―Management Skills and Development

About this edition

• Publisher: Nicholas Brealey Publishing
• Publication date: 1998
• ISBN 10: 1857881087
• ISBN 13: 9781857881080
• Binding: Paperback
• Edition number: 1
• Number of pages: 288
• Editor: Gibson Rowan