Business Research Methods (The Dryden Press Series in Management) - Hardcover
Covering topics in business research, this text employs numerous examples to illustrate real-world research in management, marketing, finance, accounting and other areas of business.
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About the Author:
William G. Zikmund (1943-2002) was a professor of marketing at Oklahoma State University. He received his bachelor of science in marketing from the University of Colorado, a masters of science from Southern Illinois University, and a PhD in business administration from the University of Colorado. Professor Zikmund worked in marketing research for Conway\Millikin Company and Remington Arms Company before beginning his academic career. In addition, he had extensive consulting experience with many business and not-for-profit organizations. Professor Zikmund published many articles and successful textbooks. His books include Marketing, Effective Marketing, Exploring Marketing Research, and Business Research Methods. He was an active teacher who strived to be creative and innovate in the classroom. His books have been used in Universities in Europe, Asia, Africa, South America, and North America. More than half a million students have read his books.
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- PublisherHarcourt Brace College Publishers
- Publication date1996
- ISBN 10 0030184320
- ISBN 13 9780030184321
- BindingHardcover
- Edition number5
- Number of pages829
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Business Research Methods (The Dryden Press Series in Management)
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(1996)
ISBN 10: 0030184320
ISBN 13: 9780030184321
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Business Research Methods
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ISBN 10: 0030184320
ISBN 13: 9780030184321
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Business Research Methods (The Dryden Press Series in Management)
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(1996)
ISBN 10: 0030184320
ISBN 13: 9780030184321
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Book Description Hardcover. Condition: Very Good. Business Research Methods (The Dryden Press Series in Management) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780030184321
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Business Research Methods (The Dryden Press Series in Management)
Published by
Harcourt Brace College Publishers
(1996)
ISBN 10: 0030184320
ISBN 13: 9780030184321
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Book Description Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Seller Inventory # M00030184320-V
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Business Research Methods (The Dryden Press Series in Management)
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Book Description Hardcover. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780030184321
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Business Research Methods (The Dryden Press Series in Management)
Published by
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(1996)
ISBN 10: 0030184320
ISBN 13: 9780030184321
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Book Description Condition: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book. Seller Inventory # 18-0030184320-G
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Business Research Methods
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ISBN 13: 9780030184321
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Book Description Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 19127818-75
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Business Research Methods Fifth Edition
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