Programmers used to be the only people excited about APIs, but now a growing number of companies see them as a hot new product channel. This concise guide describes the tremendous business potential of APIs, and demonstrates how you can use them to provide valuable services to clients, partners, or the public via the Internet. You’ll learn all the steps necessary for building a cohesive API business strategy from experts in the trenches.
Facebook and Twitter APIs continue to be extremely successful, and many other companies find that API demand greatly exceeds website traffic. This book offers executives, business development teams, and other key players a complete roadmap for creating a viable API product.
"synopsis" may belong to another edition of this title.
Daniel Jacobson is Director of Engineering for the Netflix API, which is the primary distribution channel for getting movie and subscriber information to hundreds of Netflix-ready streaming devices. Prior to Netflix, Daniel led an engineering team NPR where he created the NPR API as well as the content management system that drives NPR.org, mobile platforms, and all other digital presentations of NPR content.
As CTO of Apigee, Greg Brail has led the Apigee technology team as it deployed its API management technology for scores of customers. Prior to joining Apigee, Greg led the technology behind BEA’s WebLogic JMS and Core Engine initiatives and developed the message-delivery infrastructure at TransactPlus.
Greg spent his formative years with transaction-processing pioneer Transarc, where he deployed production systems at JPMorgan and elsewhere. He has held positions at Citibank and at IBM. Greg holds a degree in Computer Science from Brown University.
Dan Woods is a seasoned CTO, author, speaker, and entrepreneur with experience in business, computer science, journalism, and publishing. He is CTO and Editor of CITO Research, a firm dedicated to creating content to improve the performance of CIO and CTOs. As an author, Dan has written or coauthored more than 20 books about business and technology, ranging from books about service-oriented architecture, open source, manufacturing, RFID, and wikis to the ideas driving the latest generation of enterprise applications, particularly in the face of Web 2.0's impact on the enterprise. Dan has written hundreds of white papers and conducted more than 1,000 interviews with experts in a variety of fields. He is also an invited speaker and moderator at international conferences.
As a CTO, Dan built technology for companies ranging from Time Inc. New Media to TheStreet.com. He has managed the product development cycle from initial requirements through sales for websites and software products designed for the publishing and financial services industries. At TheStreet.com, his systems supported the company's successful IPO and handled millions of daily page views while the number of subscribers tripled and new lines of business were launched. At CapitalThinking, Dan's software was purchased by the IT departments of large financial institutions including General Electric, JPMorgan Chase, and Citigroup.
Dan holds an M.S. from Columbia University's Graduate School of Journalism and a B.A. in Computer Science from the University of Michigan. Since July 2008, Dan has been writing a column for Forbes.com.
"About this title" may belong to another edition of this title.
Shipping:
US$ 2.64
Within U.S.A.
Book Description Condition: New. Seller Inventory # 14011508-n
Book Description PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # WO-9781449308926
Book Description Soft Cover. Condition: new. Seller Inventory # 9781449308926
Book Description Condition: new. Seller Inventory # newMercantile_1449308929
Book Description Paperback. Condition: new. Brand New Copy. Seller Inventory # BBB_new1449308929
Book Description Paperback. Condition: new. New. Fast Shipping and good customer service. Seller Inventory # Holz_New_1449308929
Book Description Condition: New. Book is in NEW condition. Seller Inventory # 1449308929-2-1
Book Description Condition: New. New! This book is in the same immaculate condition as when it was published. Seller Inventory # 353-1449308929-new
Book Description Paperback. Condition: new. Buy for Great customer experience. Seller Inventory # GoldenDragon1449308929
Book Description Paperback or Softback. Condition: New. APIs: A Strategy Guide: Creating Channels with Application Programming Interfaces 0.55. Book. Seller Inventory # BBS-9781449308926