Basic Marketing: A Global Managerial Approach - Hardcover

William D. Perreault, Jr.; E. Jerome McCarthy

9780004745923: Basic Marketing: A Global Managerial Approach
Hardcover
ISBN 10: 0004745922 ISBN 13: 9780004745923
Publisher: McGraw-Hill, 2002
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  • PublisherMcGraw-Hill
  • Publication date2002
  • ISBN 10 0004745922
  • ISBN 13 9780004745923
  • BindingHardcover
  • Number of pages843

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