Entrepreneurship - Softcover

Lambing, Peggy A.; Kuehl, Charles R.

3.64

14 ratings by Goodreads

Softcover

ISBN 10: 0133733173 ISBN 13: 9780133733174

Publisher: Pearson College Div, 1996

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This introduction to entrepreneurship covers the effects of change in the international business environment. It includes chapters on starting, buying, franchising, home-based businesses and family businesses. The emphasis is on the effects of self-employment and his or her family. A step -by-step guide to developing and writing a business plan is outlined, with specific questions and checklists.

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From the Publisher:

Going well beyond the standard entrepreneurial topics to address issues not usually found in other texts, this text features chapters on the various aspects of entrepreneurship (e.g., starting, buying, and franchising; home-based businesses; family businesses); an emphasis on how self-employment affects the entrepreneur and his/her family; and a complete, step-by-step guide to developing and writing a business plan -- with specific questions and checklists.

From the Back Cover:

Key Benefit: Going well beyond the standard entrepreneurial topics to address issues not usually found in other books. This introduction to Entrepreneurship--the leading economic force during the '80s and '90s, covers the effects of change in the international business environment. Perfect for the focus on family business. Key Topics: This book features chapters on the various aspects of entrepreneurship (e.g., starting, buying, and franchising; home-based businesses; family businesses); an emphasis on how self-employment affects the entrepreneur and his/her family; and a complete, step-by-step guide to developing and writing a business plan, with specific questions and checklists. Market: For readers interested in Entrepreneurshp and Small Business Management.

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