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Graphic Design: A New History - Hardcover

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9780300233285: Graphic Design: A New History

Synopsis

A classic and indispensable account of graphic design history from the Industrial Revolution to the present

Now in its third edition, this acclaimed survey explores the evolution of graphic design from the 19th century to the present day. Following an exploration of design’s prehistory in ancient civilizations through the Industrial Revolution, author Stephen J. Eskilson argues that modern design as we know it grew out of the influence of Victorian-age reformers. He traces the emergence of modernist design styles in the early 20th century, examining the wartime politicization of regional styles. Richly contextualized chapters chronicle the history of the Bauhaus and the rise of the International Style in the 1950s and ’60s, and the postmodern movement of the 1970s and ’80s.

Contemporary considerations bring the third edition up to date, with discussions of app design, social media, emojis, big data visualization, and the use of animated graphics in film and television. The contemporary phenomenon of the citizen designer, professionals who address societal issues either through or in addition to their commercial work, is also addressed, highlighting protagonists like Bruce Mau and the Center for Urban Pedagogy. This edition also features 45 additional images, an expanded introduction and epilogue, and revised text throughout. A newly redesigned interior reinforces the fresh contents of this now-classic volume.

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Book Description

The third edition of our now classic survey of graphic design is expanded to include the transformative impact of the digital age.

About the Author

Stephen J. Eskilson is professor of art at Eastern Illinois University.

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  • PublisherYale University Press
  • Publication date2019
  • ISBN 10 0300233280
  • ISBN 13 9780300233285
  • BindingHardcover
  • LanguageEnglish
  • Edition number3
  • Number of pages472
  • Rating
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      26 ratings by Goodreads

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9781786273970: Graphic Design, Third Edition: A History

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ISBN 10:  1786273977 ISBN 13:  9781786273970
Publisher: Laurence King Publishing, 2019
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