How Trump Wins: And How You Can Too With The Turnaround Mindset & 7 Aspects of Strategy - The only apolitical analysis by a business strategist on the strategy used by the Trump administration. - Softcover

Faust, Mark

9780999392515: How Trump Wins: And How You Can Too With The Turnaround Mindset & 7 Aspects of Strategy - The only apolitical analysis by a business strategist on the strategy used by the Trump administration.

Softcover

ISBN 10: 0999392514 ISBN 13: 9780999392515

Publisher: Strategy Publishing Group, 2017

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About How Trump Wins The primary theme of How Trump Wins is about the principles of strategy that Trump employs and how anyone in business can use the same principles to gain competitive advantage and win in the marketplace. This read is unique because: 1. It’s dealing with how Trump won, continues to win and will likely continue to compete, not by typical political analysis, but solely from the aspect of strategy and what principles he has employed and thus will likely employ in the future. 2. The turnaround angle is also rare in business books, Faust is the only author to offer a “Turnaround Mindset.” Faust’s first two books on the topic were: Growth or Bust! Proven Turnaround Strategies to Grow Your Business, Career Press, 2010, and High-Growth Levers: How the Turnaround Mindset Propels Your Business, Pelican Press, 2017. Faust shows how Trump leveraged the idea of a Turnaround Mindset as clearly as anyone since the presidential campaigns of 1980 and 1992. 3. Faust shows you how to facilitate strategic dialogue among others on your team and begin to execute strategy in very practical terms, as opposed to the vast majority of business strategy books that are more theoretical. Good strategy should impact the way a business markets, sells, and wins more profitable business. All “how Trump won” books have taken a side, ranging from “how to survive the Trump presidency” to “our voices have finally been heard.” Faust takes neither side and looks at this like a West Point professor looks at what led to the wins and losses in battles and wars. You will learn about what strategy really is all about, how to use it to win, and how to think more strategically. You will learn Faust’s 7 Aspects of Strategy™ as displayed by the examples and the fact that the use of these tools happened right before our eyes with great surprise in the upset campaign of our lifetime and perhaps national history. Was it a coincidence that on the same day of this book’s release, September 12, 2017 @realDonaldTrump tweeted: “Fascinating to watch people writing books and major articles about me and yet they know nothing about me & have zero access.” ??? Perhaps not! This is the only book of its nature endorsed by advisors still working inside the Trump administration; here are just a few of the endorsements: “I’ve worked closely with President Trump and his team. I know how strategic he is, and while few others have written of this, Faust has identified the aspects of strategy at play in his administration. He writes in a non-partisan tone and provides a great read for leaders who want to better understand how to grow business by understanding strategy through the metaphor of the political strategy displayed by this strategically driven team.” – Ken Blackwell, Domestic Policy Advisor to the Trump Presidential Transition Operations “Having counseled Presidents both before and after their elections, I know that President Trump is extremely strategic. Faust’s 7 Aspects of Strategy and Turnaround Mindset concept are exactly what this President and other leaders in business, politics and war have implemented to be victorious. A great read for any leader who truly wants to win.” – Congressman Bob McEwen, advisor to President Trump, National Security Advisory Council “Strategy made simple and enjoyable with the metaphor of politics.” – Timothy C., three-time turnaround CEO "Simplest explanation on how Trump competes and how you can build your growth strategy." – Ralph O'Dell, five-time turnaround CEO This read is for you if you are a leader or manager in a business or if you are just interested in politics and want to understand how Trump won without the overt subjective commentary. How Trump Wins gives you a basis for discussion to get fellow leaders to think more strategically and have an understanding about what it takes to create a Winning Strategy.

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