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Bibliographic Details

Title: All-American Ads. 50s. [Neubuch]

Publisher: Köln, Taschen Verlag

Publication Date: 2001

Binding: Broschur

Condition: Neu

About this title

Synopsis:

As McCarthyism swept across the United States and capitalism was king, white America enjoyed a feeling of pride and security that was reflected in advertising.

Review:

Second in a series of books featuring advertising by era, All-American Ads of the 50s offers page after page of products that made up the happy-days decade. The start of the cold war spurred a buying frenzy and a craze for new technology that required ad campaigns to match. The nuclear age left its mark all over the advertisements, with a spotlight on planes, rockets, and even mushroom clouds. Shiny, big, beautiful cars abound, styled to keep up with the space age. Editor Jim Heimann, in his essay "From Poodles to Presley, Americans Enter the Atomic Age," explains: "Car designers came up with exaggerated tail fins for automobiles to express this new accelerated speed." Modernist home interiors look slick and shiny with their molded plastic furniture and linoleum floors. While clothing and furniture styles look strangely contemporary--a testament to our current obsession with vintage--some things have definitely changed. A baby sells Marlboro cigarettes! Also included are chapters on movies, food, and travel. --J.P. Cohen

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----- Credit card payment only from a book price of 5.00 ?, including please use paypal or bank transfer ---- Imprint: Company: ANTIQUARIAT G.Hermann Franke Form of enterprise: Einzelunternehmer Owner: Gerald Hermann Franke Street: Fleischhauerstr. 32 Postal Code: 23552 City: Lübeck Country: Germany Tel: 0451-8818662 Fax: 03222-1529423 Email: bruddenbooks@t-online.de Website: www.bruddenbooks.de VAT ID No .: DE235667039 The European Commission is providing a platform for online marketing Dispute...

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