The Anatomy of a Win : Aerospace Marketing for Aerospace Management {FOURTH EDITION}
Beveridge, J. M.
From Glued To The Tube Books, Minneapolis, MN, U.S.A.
AbeBooks Seller Since November 13, 2002
Quantity: 1From Glued To The Tube Books, Minneapolis, MN, U.S.A.
AbeBooks Seller Since November 13, 2002
Quantity: 1About this Item
"This text is not for the neophyte. Its approach is fundamental, but not elementary. The reader is assumed to have more than a familiarity with the subject: he must have developed a keen respect for the intricacies of aerospace marketing through experience gained in the rugged competition which is characteristic of this industry. Those deeply engrossed in these complex details will have a true appreciation for a fundamental approach. This book begins with a generalized philosophy of marketing.Sections Two through Nine offer a fundamental look at each of the elements which make up the anatomy of a win." This book has 158 pages and is illustrated throughout. Overall, a VERY GOOD copy of the SCARCE title. Seller Inventory # 012893
Bibliographic Details
Title: The Anatomy of a Win : Aerospace Marketing ...
Publisher: Beveridge and Associates, Inc., Talent, Oregon
Publication Date: 1977
Binding: Cloth
Illustrator: W. L. Flanagan {Illustrator}
Condition: Very Good
Dust Jacket Condition: No Jacket
Edition: Fourth Edition
Store Description
Billing available to established
accounts with payment upon receipt of book(s). 30 day net billing available to
accredited institutions. Returns are allowed with prior notification to dealer.
Return shipping charges paid by customer.To use credit card go thru abe check out.
Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.
Payment Methods
accepted by seller