Race, Republicans, and the Return of the Party of Lincoln (The Politics of Race and Ethnicity)

Tasha Philpot

Published by University of Michigan Press, 2007
ISBN 10: 0472069675 / ISBN 13: 9780472069675
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Whether their slogan is compassionate conservatism” or hawkish liberalism,” political parties have always sought to expand their electoral coalitions by making minor adjustments to their public image. How do voters respond to these, often short-term, campaign appeals? Race, Republicans, and the Return of the Party of Lincoln is Tasha Philpot’s insightful study of how parties use racial images to shape and reshape the way citizens perceive them.

 

Philpot has produced a timely, provocative, and nuanced analysis of political party image change, using the Republican Party’s attempts to recast itself as a party sensitive to issues of race with its 2000, and later 2004, national conventions as case examples. Using a mixture of experiments, focus groups, national surveys, and analyses of major national and black newspaper articles, Philpot finds that if race-related issues are important to individuals, such as blacks, the ability of the party to change its image without changing its political positions is far more difficult than it is among individuals who do not consider race-related issues important, e.g., whites. This book makes a major contribution

to our understanding of party image in general, and political parties’ use of race in particular. Bravo!”

Paula D. McClain, Duke University

 

This book does an excellent job of illuminating the linkages between racial images and partisan support. By highlighting Republican efforts to play against type’ Philpot emphasizes the limits of successfully altering partisan images. That she accomplishes this in the controversial, yet salient, domain of race is no small feat. In short, by focusing on a topical issue, and by adopting a novel theoretical approach, Philpot is poised to make a significant contribution to the literatures on race and party images.”

Vincent Hutchings, University of Michigan

 

Tasha S. Philpot is Assistant Professor of Government and African and African American Studies at the University of Texas at Austin.

About the Author: Tasha S. Philpot is Assistant Professor of Government at the University of Texas at Austin.

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Title: Race, Republicans, and the Return of the ...
Publisher: University of Michigan Press
Publication Date: 2007
Binding: Paperback
Book Condition: Used: Good

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Book Description The University of Michigan Press, United States, 2007. Paperback. Book Condition: New. Language: English . Brand New Book. Political parties have long sought to expand their electoral coalitions by making marginal changes to the way they project themselves to the public. How do voters respond to these often short-term campaign appeals to compassionate conservatives or moderate Democrats ? Is politics about inclusion or illusion? And what role does race play in the process? In Race, Republicans, and the Return of the Party of Lincoln , author Tasha Philpot offers a groundbreaking analysis of how political parties use racial images to make cosmetic changes to their parties images, even when the parties do not alter their platforms. Bookseller Inventory # AAN9780472069675

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Book Description The University of Michigan Press, United States, 2007. Paperback. Book Condition: New. Language: English . Brand New Book. Political parties have long sought to expand their electoral coalitions by making marginal changes to the way they project themselves to the public. How do voters respond to these often short-term campaign appeals to compassionate conservatives or moderate Democrats ? Is politics about inclusion or illusion? And what role does race play in the process? In Race, Republicans, and the Return of the Party of Lincoln , author Tasha Philpot offers a groundbreaking analysis of how political parties use racial images to make cosmetic changes to their parties images, even when the parties do not alter their platforms. Bookseller Inventory # AAN9780472069675

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