Published by Prentice Hall College Div, 1997
ISBN 10: 0135978815 ISBN 13: 9780135978818
Seller: SecondSale, Montgomery, IL, U.S.A.
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Published by Prentice Hall, 2002
ISBN 10: 0130477222 ISBN 13: 9780130477224
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 3.52.
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Published by Prentice Hall, 2005
ISBN 10: 0131465600 ISBN 13: 9780131465602
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condition: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 3.45.
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Published by Prentice Hall, 2000
ISBN 10: 0130835714 ISBN 13: 9780130835710
Seller: Taos Books, Santa Fe, NM, U.S.A.
Pictorial Hard Cover. Condition: Good ++. Some play in spine, 562 pages, unmarked, no rips or tears. Good to very good copy.
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Published by Prentice Hall, 1995
ISBN 10: 0137228694 ISBN 13: 9780137228690
Hardcover. Condition: Very Good. Third Edition. No Stock Photos! We photograph every item. 815 pages; light edge wear; For introductory courses in Advertising, offered in marketing and journalism departments. Everyone has experienced memorable advertising: the ad or jingle that stays in your mind. But memorable advertising may not sell products or build market share-it may not be effective advertising. In these days of accountability, clients are asking that advertisers create advertising that meets measurable goals. The challenge with teaching advertising by taking theory and applying it to what is going on in advertising agencies is that companies have always been very guarded about goals and measures. Advertising: Principles and Practice has lifted the veil by focusing on EFFIE-award winners: advertising campaigns that have won awards for their effectiveness from the American Marketing Association of New York. These EFFIE-award winners reveal client goals and how these goals were reached. No other book takes theory and shows students how it is applied today to produce effective advertising-advertising that works.
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Published by Prentice-Hall, 1991
ISBN 10: 0130162051 ISBN 13: 9780130162052
Condition: Good. Good condition. 2nd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.
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Published by Pearson, 2006
ISBN 10: 0131968815 ISBN 13: 9780131968813
Seller: Ammareal, Morangis, France
Softcover. Condition: Bon. Ancien livre de bibliothèque. Traces de pliures sur la couverture. Pages cornées. Edition 2006. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Traces of creases on the cover. Dog-eared pages. Edition 2006. Ammareal gives back up to 15% of this item's net price to charity organizations.
Published by Pearson, 2003
ISBN 10: 0131202065 ISBN 13: 9780131202061
Seller: Ammareal, Morangis, France
Softcover. Condition: Bon. Ancien livre de bibliothèque. Edition 2003. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2003. Ammareal gives back up to 15% of this item's net price to charity organizations.
Published by Pearson Higher Education, 1989
ISBN 10: 0130152498 ISBN 13: 9780130152497
Seller: Housing Works Online Bookstore, New York, NY, U.S.A.
Condition: Very Good. Minimal wear to cover. Pages clean and binding tight. Shelfwear. Bumped edges. Paperback.
Published by Pearson Education Australia, French's Forest, 2008
ISBN 10: 0733973213 ISBN 13: 9780733973215
Seller: Marlowes Books and Music, Ferny Grove, QLD, Australia
First Edition
Pictorial Soft Cover. Condition: Fine. First Edition. 552 pages. Book appears to have hardly been read and is in Fine condition throughout.
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Published by Prentice-Hall., 2012
ISBN 10: 9688807974 ISBN 13: 9789688807972
Seller: Libros librones libritos y librazos, León, GTO, Mexico
Blanda. Condition: Usado. Estado: Usado. Título: Publicidad. Principios y prácticas. Autor: William Wells/John Burnett/Sandra Moriarty. Editorial: Prentice-Hall. Idioma: Español. Edición: 1 Año: 1996. Reimpresión: No. ISBN: 9688807974. Apariencia: Buena. Encuadernación: Blanda. Páginas: 948. Medidas: 26 X 20 X 5 cm. Peso: 1659 grs. Unión: cosido. Cantos: Con leves signos de uso. Interiores: Completos e íntegros. Notas: No. Sellos: No. Subrayados: No. Firmas o dedicatoria: NO. Particularidades extras: PARTE INFERIOR DEL LOMO E INFERIOR DERECHA DE LA PORTADA Y PRIMERAS 90 PÁGINAS CON LIGERO DESGASTE. SIGNOS DE HABER SIDO MOJADO, PARTE SUPERIOR DE SEGUNDA MITAD DEL LIBRO CON LIGERA ONDULACIÓN DE PAPEL, LIGERÍSIMA MANCHA EN ÚLTIMAS 15 HOJAS E INTERIOR DE CONTRAPORTADA.
Published by Pearson Prentice Hall, 2006
Seller: Antiquariat Bookfarm, Löbnitz, Germany
592 pages 7 edition 2006. Ex-Library Book in good condition. Sprache: Englisch Gewicht in Gramm: 1500.
Published by Prentice Hall, 2005
ISBN 10: 8120333047 ISBN 13: 9788120333048
Seller: dsmbooks, Liverpool, United Kingdom
Paperback. Condition: Like New. Like New. book.
Published by Prentice-Hall Hispanoamericana, México, 1996
Seller: Libros Dickens, Quart de Poblet, VLC, Spain
Encuadernación de tapa dura. Condition: Aceptable. 3ª Edición. El libro, encuadernado en tapa blanda, es de amplia factura y con enorme envergadura y trata su materia con maestría y multitud de ejemplos prácticos, ejercicios, cuestiones, tablas, estadísticas, algunas fotografías en blanco y negro. 948 pgs.