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Published by McGraw-Hill, 1986
ISBN 10: 0070511918ISBN 13: 9780070511910
Seller: SecondSale, Montgomery, IL, U.S.A.
Book
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
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Published by Penguin Publishing Group, 1989
ISBN 10: 0452262380ISBN 13: 9780452262386
Seller: Better World Books, Mishawaka, IN, U.S.A.
Book
Condition: Good. Used book that is in clean, average condition without any missing pages.
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Condition: Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Published by Prentice Hall Direct, 1990
ISBN 10: 0133655601ISBN 13: 9780133655605
Book
Condition: Very Good. Very Good condition. Very Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
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Condition: Good. Good condition. Very Good dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
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Used offers from US$ 6.50
Condition: Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp.
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Published by McGraw-Hill, 1999
ISBN 10: 0071342516ISBN 13: 9780071342513
Seller: Best and Fastest Books, Wantage, NJ, U.S.A.
Book
Condition: Good. Good solid copy, mild to moderate reading/age wear, no DJ if issued, may have some light markings or exowner inscription. We take great pride in accurately describing the condition of our books and media, ship within 48 hours, and offer a 100% money back guarantee. Customers purchasing more than one item from us may be entitled to a shipping discount.
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Published by McGraw-Hill Education, 1996
ISBN 10: 0070153388ISBN 13: 9780070153387
Seller: Better World Books: West, Reno, NV, U.S.A.
Book
Condition: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
Published by McGraw-Hill, 1993
ISBN 10: 0070513430ISBN 13: 9780070513433
Seller: Basement Seller 101, Cincinnati, OH, U.S.A.
Book
Hardcover. Condition: New.
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Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Published by McGraw-Hill , Manager, 1988
Seller: Librairie Philoscience, Malicorne sur Sarthe, France
Signed
1ere traduction en français Book condition, Etat : Bon broché, sous couverture imprimée éditeur In-8 1 vol. - 404 pages Contents, Chapitres : Préface, avant-propos, table, xxvii, Texte, 377 pages - Le marché actuel, problèmes et défis - L'essence de la solution apportée par le maximarketing - Optimiser le ciblage, prospecter les meilleurs clients - Optimiser les médias, choisir la palette la plus riche - Optimiser le rapport coût-efficacité, démontrer la performance - Optimiser la publicité de sensibilisation, solliciter l'ensemble du cerveau - Optimiser l'activation, améliorer la promotion des ventes et susciter plus de demandes d'information - Optimiser la synergie, une publicité qui fait coup double - Optimiser la continuité du processus, encourager les prospects intéressés - Opimiser les ventes, marier la communion d'idées avec le client à l'utilisation d'une base de données - Optimiser la distribution, utiliser de multiples canaux - Que faire demain ? - Bibliographie coin du plat supérieur legerement frotté, sinon bon état (court envoi autographe signé de Stan Rapp sur l'intérieur de la couverture) 520.
Published by Prentice Hall, New Jersey, 1990
ISBN 10: 0133655601ISBN 13: 9780133655605
Book First Edition
Hardcover. Condition: New. Dust Jacket Condition: New. First Edition. The visionaries who brought MaxiMarketing to the business world now turn their sights on the cutting edge of marketing practices and thinking today, pinpointing ten key trends or turnarounds that reflect the decline of mass marketing and mass advertising and the emergence of direct mass marketing. (A) comprehensive look at the concepts, tools, and techniques that today's most innovative companies are using to tap new markets with high-tech, highly individualized targeting. Includes dozens of practical examples. ; 8vo - over 7¾" - 9¾" tall Standard book size".
Seller: Libreria 7 Soles, Galapagar, MA, Spain
1987, New york, MacGraw hill book Co., 1ª edicion, 24x16, 278 paginas, tapa dura con cubierta impresa a 3 tintas, 650 gramos, buen estado.
Published by McGraw-Hill, México, 1988
Seller: Zaitegui Libros, El Escorial, MADRI, Spain
Rústica Con Solapas. Condition: Bueno. Signatura: Castrillo.-Economía/Publicidad.-Portada, 278 pgs.-David Ogilvy: "Los autores de este libro son mis competidores, pero ello no impide reconocer su valor. Para quien trabaja en publicidad su lectura es obligatoria".-Buen ejemplar.-Envíos nacionales, como paquete postal, sin contra reembolso: 4 euros. Size: 23x17 Cm.
Published by Publi-Union Editions, 1991
Seller: Librairie Et Cætera (et caetera) - Sophie Rosière, Belin-Béliet, France
Book
Couverture souple. Livre en français. Traduction française de Fabienne Malfait-Duvillier. Broché. 395 pages. Economie et commerce. Livre.
Published by McGraw-Hill Interamericana
ISBN 10: 8476155654ISBN 13: 9788476155653
Seller: Hamelyn, Madrid, Spain
Book
Condition: Muy bueno. EAN: 9788476155653 Tipo: Libros Categoría: Libros universitarios y de estudios superiores| Negocios y finanzas Título: Maximarketing - Edicion RevisadaAutor: Tom Collins| Stan Rapp Editorial: McGraw-Hill Interamericana (1 septiembre 1994) Idioma: ES Peso: 358 Año de publicación: 1994.
Encuadernación de tapa blanda. Condition: Bien. McGraw-Hill., México., 1996. Tapa blanda de editorial ilustrada con solapas. Buen estado de conservación. ISBN: 9701010094. Economía. Negocios. Empresa. Marketing y Publicidad. Comercio. Ventas.
Published by McGraw-Hill, 1988
ISBN 10: 3890282180ISBN 13: 9783890282183
Seller: NEPO UG, Rüsselsheim am Main, Germany
Book
Unbekannt. Condition: Sehr gut. 336 S. Sprache: Deutsch Gewicht in Gramm: 550.
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Encuadernación de tapa blanda. Condition: Bien. Mcgraw Hill, 1992. Las nuevas estrategias de publicidad, promoción y marketing. Colección: Serie McGraw Hill de Management. Economía. Empresa. 305 páginas. 23,5 x 16,5. Tapa blanda de editorial ilustrada. Sin subrayados ni anotaciones. Muy Buen estado de conservación. ISBN: 9788476155653.
Published by McGraw-Hill, New York, 1996
Seller: Ken Saunders, Stirling, ON, Canada
Condition: VG, VG Dust Jacket.
Published by The McGraw-Hill Company, 1994
ISBN 10: 0071136223ISBN 13: 9780071136228
Seller: Books Puddle, New York, NY, U.S.A.
Book
Condition: Used.
Published by Publi Union, 1991
ISBN 10: 2857900678ISBN 13: 9782857900672
Seller: Joie de Livre, Varennes sur Amance, France
Book
Soft cover. Condition: Good. Français, couverture souple, bon état, 395 pages.
Published by Mc Graw Hill, 1993
ISBN 10: 8476157282ISBN 13: 9788476157282
Seller: LibroUsado | TikBooks, Madrid, Spain
Book
Encuadernación de tapa blanda. Condition: Bien. L412142. Mc Graw Hill - 342pp Un gran giro en la concepción del mercado. Serie McGraw Hill de Management. Prólogo de Margarita Quintana. L.
Published by Mc Graw Hil, 1991
Seller: Tik Books ME, Madrid, Spain
Encuadernación de tapa blanda. Condition: Bien. M861. Mc Graw Hil - 342pp Rústica editorial. 1991. An.
Published by McGraw-Hill, Inc., New York, 1994
ISBN 10: 0070513430ISBN 13: 9780070513433
Seller: Books Tell You Why - ABAA/ILAB, Summerville, SC, U.S.A.
Book First Edition
Hardcover. Condition: Near Fine. Dust Jacket Condition: Near Fine. First Edition; First Printing. First edition/first printing in Near Fine condition in alike dust jacket with light edgewear; The book Beyond MaxiMarketing: The New Power of Caring and Daring by Stan Rapp and Thomas L. Collins is a book that discusses how caring and daring can be used to create a successful marketing campaign. The book provides examples of how caring and daring can be used to create a successful marketing campaign for a product or service.; 8vo; 319 pages.
Published by hamburg, McGraw-Hill ,, 1988
ISBN 10: 3890282180ISBN 13: 9783890282183
Seller: Wolfgang Rüger, Frankfurt am Main, Germany
Book First Edition
DEA, 322 S., OKart., gut erhalten Aufgrund der EPR-Regelung kann in folgende Länder KEIN Versand mehr erfolgen: Bulgarien, Finnland, Frankreich, Griechenland, Luxemburg, Österreich, Polen, Rumänien, Schweden, Slowakei, Spanien.
Published by moderne industrie, landsberg am lech
ISBN 10: 3478210801ISBN 13: 9783478210805
Seller: DI Barbara Oswald, Wien, Austria
Book
Ein großes Marketingbuch aus den 2000er Jahren, das die Socialmediatrendwende einleitet. 394 S. Hardcover Gebrauchsspuren 1991 Geringe Gebrauchsspuren 21.
Published by U.S.A.: Mcgraw-Hill, 1994
ISBN 10: 0070513430ISBN 13: 9780070513433
Seller: Chapter 1, Johannesburg, GAU, South Africa
Book Signed
Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. 368th. Signed by Author(s)Jacket is rubbed and marked. Signed by Stan Rapp. Excellent binding. By observing and analyzing the common denominators in these case histories, the authors have identified seven keys to business success today.[R.K]. Our orders are shipped using tracked courier delivery services. signed.
Published by McGraw-Hill, 1994
ISBN 10: 0070513430ISBN 13: 9780070513433
Seller: Chapter 1, Johannesburg, GAU, South Africa
Book Signed
hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. signed by Rapp. minor shelf wear on the book and jacket. a bit marked. internally clear and presentable. may require extra postage [SK]. Our orders are shipped using tracked courier delivery services. Signed.
Published by Mcgraw-Hill, 1995
ISBN 10: 9701007379ISBN 13: 9789701007372
Seller: Guido Soroka Bookseller, San Antonio de los Altos, MIRAN, Venezuela
Book
Encuadernación de tapa blanda. Condition: Como Nuevo. 353Pp. Sellos Dueño Anterior. Size: 23.5 x 16.5 Cm. Book.