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Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Goodwill, Brooklyn Park, MN, U.S.A.
Book
Condition: Good. Stains on outside cover/inside the book. Cover/Case has some rubbing and edgewear. Access codes, CDs, slipcovers and other accessories may not be included.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Book
Paperback. Condition: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: HPB Inc., Dallas, TX, U.S.A.
Book
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Goodbooks Company, Springdale, AR, U.S.A.
Book
Condition: good. Has a sturdy binding with some shelf wear. May have some markings or highlighting. Used copies may not include access codes or Cd's. Slight bending may be present.
Published by -, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: AwesomeBooks, Wallingford, United Kingdom
Book
Paperback. Condition: Very Good. Building Strong Brands This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Books Unplugged, Amherst, NY, U.S.A.
Book
Condition: Good. Buy with confidence! Book is in good condition with minor wear to the pages, binding, and minor marks within.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Book
Condition: Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Books Unplugged, Amherst, NY, U.S.A.
Book
Condition: Fair. Buy with confidence! Book is in acceptable condition with wear to the pages, binding, and some marks within.
Published by Simon & Schuster UK, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: SecondSale, Montgomery, IL, U.S.A.
Book
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: As New. Unread book in perfect condition.
Published by Simon and Schuster UK, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Reuseabook, Gloucester, GLOS, United Kingdom
Book
Paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover.
Published by - -, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Bahamut Media, Reading, United Kingdom
Book
Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: New.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Irish Booksellers, Portland, ME, U.S.A.
Book
Condition: Good. SHIPS FROM USA. Used books have different signs of use and do not include supplemental materials such as CDs, Dvds, Access Codes, charts or any other extra material. All used books might have various degrees of writing, highliting and wear and tear and possibly be an ex-library with the usual stickers and stamps. Dust Jackets are not guaranteed and when still present, they will have various degrees of tear and damage. All images are Stock Photos, not of the actual item. book.
Published by Simon & Schuster Ltd, London, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Grand Eagle Retail, Wilmington, DE, U.S.A.
Book
Paperback. Condition: new. Paperback. As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organisation, and brand-as-symbol perspectives. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready. Synopsis coming soon. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by Simon & Schuster UK, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: booksXpress, Bayonne, NJ, U.S.A.
Book
Soft Cover. Condition: new.
Published by Simon & Schuster, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Books Puddle, New York, NY, U.S.A.
Book
Condition: New. pp. ix + 380 + [iv] Index.
Published by Simon & Schuster, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Majestic Books, Hounslow, United Kingdom
Book
Condition: New. pp. ix + 380 + [iv] Illus.
Published by Simon & Schuster UK 2010-04-29, London, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Blackwell's, London, United Kingdom
Book
paperback. Condition: New. Language: ENG.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Book
Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. Using real brand-building case studies, this groundbreaking book describes how companies can increase brand identity by thinking 'out-of-the-box'.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Byrd Books, Austin, TX, U.S.A.
Book
Paperback. Condition: very good. In Used Condition.
Published by Pocket Books, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Monster Bookshop, Fleckney, United Kingdom
Book
Paperback. Condition: New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE.
Published by Simon & Schuster, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Revaluation Books, Exeter, United Kingdom
Book
Paperback. Condition: Brand New. In Stock.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GoldenWavesOfBooks, Fayetteville, TX, U.S.A.
Book
Paperback. Condition: new. New. Fast Shipping and good customer service.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GoldBooks, Denver, CO, U.S.A.
Book
Paperback. Condition: very good. Very Good Copy. Customer Service Guaranteed.
Published by Simon & Schuster UK 2010-04-29, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Chiron Media, Wallingford, United Kingdom
Book
Paperback. Condition: New.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: Wizard Books, Long Beach, CA, U.S.A.
Book
Paperback. Condition: new. New.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GreatBookPricesUK, Castle Donington, DERBY, United Kingdom
Book
Condition: New.
Published by Simon & Schuster Ltd, 2010
ISBN 10: 1849830401ISBN 13: 9781849830409
Seller: GF Books, Inc., Hawthorne, CA, U.S.A.
Book
Condition: New. Book is in NEW condition.