Published by Crown Business, 1998
ISBN 10: 0812930371 ISBN 13: 9780812930375
Seller: MVE Inc, Hickory, NC, U.S.A.
Hard cover. Condition: New in new dust jacket. Sewn binding. Cloth over boards. With dust jacket. 384 p. Contains: Illustrations. Audience: General/trade.
Published by Crown Publishing Group, The, 1998
ISBN 10: 0812930371 ISBN 13: 9780812930375
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Published by Crown Publishing Group, 1998
ISBN 10: 0812930371 ISBN 13: 9780812930375
Seller: TextbookRush, Grandview Heights, OH, U.S.A.
Condition: Very Good. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping and receive in 2-5 business days within the United States. See our member profile for customer support contact info. We have an easy return policy.
Published by Random House Audio, London, 1999
ISBN 10: 0712680713 ISBN 13: 9780712680714
Seller: Riley Books, Oswaldtwistle, United Kingdom
Hard Back. Condition: Near Fine. Dust Jacket Condition: Very Good +. Third Impression. 360 pages, including index. Minor crease to top of front cover of dj otherwise fine. This book is by internationally renowned consultant and analyst Patricia B. Seybold. The book's purpose is to provide expert - but very accessible - advice to business people, showing how companies can use information technology, including the internet, to get closer to their customers. Everyone knows the prediction: the Internet will change the way business is done. And everyone has the same fear: they will fall behind their competitors and miss the boat. This book does not offer breathless predictions - it offers practical, easy-to-understand advice and shows the reader how to apply it. The author has advised companies such as Microsoft, Hewlett-Packard and Ernst & Young. The advice she gives in this book is based on solid, proven marketing principles and on real, detailed case studies of how well-known corporations like Amazon, Hertz and Dell are using the Internet successfully. Size: 9" x 6". Book.