101 Design Ingredients to Solve Big Tech Problems

Printed in full color.

Tough technology and business challenges face you at every stage of a project. The one-page ingredients in 101 Design Ingredients show you how to solve problems using practical examples you can apply right away. Case studies explain how leading companies combined these ingredients into their own unique recipes to catapult their businesses, and how you can, too.

One page, one ingredient. 101 reasons to become more successful at solving those big technology problems. 101 Design Ingredients will help your technology team identify problems, share responsibilities, and work better together.

In parts 1 through 4, you'll find 101 problem-solving ingredients grouped into project stages, to help you apply the right ingredient at the right time. Start at any point and page through the humorously illustrated ingredients until you find one that matches your needs best. The ingredients cover the spectrum your business needs to be successful, with tips on team-building, creating a business model, product launch, productivity, and much more. Each ingredient includes three practical suggestions to get you started right away.

In part 5, you'll see examples of how companies can blend some of the ingredients used in this book to solve specific business requirements for investment, innovation, leadership, and more. Each recipe shows how a company fine-tuned six of the ingredients to build their own unique solution. You'll learn how to mix and match ingredients to create your own recipes for success, tailored to your company's needs.

The ingredients and recipes in this book can be applied by beginners starting out on their first technology project, as well as seasoned professionals who have been tackling the same big problems for years and need a fresh new approach to problem solving.

Eewei Chen is founder and CEO of HaaYaa.com a rapid insight, prototyping, and testing agency. Rumors are that he created the first animated GIF and designed the first secure online musical distribution service, before iTunes. Previously Eewei was a team leader at Microsoft, creative director at Conchango, creative director at ThoughtWorks UK and design director at British Sky Broadcasting (BSKYB). Eewei loves speaking, mentoring and running workshops in the design, lean startup, technology, and agile communities. His blog can be found at eewei.com and he's @Ultraman on Twitter.