The 29% Solution: 52 Weekly Networking Success Strategies

In many ways, success at networking is the uncommon application of common knowledge. Most people understand that networking is important to their success-they just lack a step-by-step process to get the results they want. Almost no one really implements a comprehensive methodology that will build a business through networking. Thus, the need to network is "common knowledge," and the development of the methodology required to be successful at it is the "uncommon application." By reading this book, you will experience the true essence and meaning of networking. The 29% Solution gives you the answers to two conflicting questions that a business owner or salesperson faces every day: How can I tend to my existing clients while at the same time network for new business? and, Should I place higher value on my current clients or on new clients? ----------- Ivan R. Misner, PhD, is the founder and chairman of BNI, the world's largest business networking organization. He has written nine books, including the New York Times bestseller Masters of Networking and his number one bestseller Masters of Success. He is a monthly columnist for Entrepreneur.com and is chairman of the board of the Referral Institute, a referral training company with trainers around the world.

Dr. Ivan Misner is the Founder & Chairman of BNI (Business Network Int'l.). Last year alone, BNI generated over 4.4 million referrals resulting in over $1.7 billion dollars worth of business for its members. Dr. Misner's Ph.D. is from the University of Southern California. Called the "Father of Modern Networking" by Ecademy.com and the "Networking Guru" by Entrepreneur magazine, Dr. Misner is one of the world's leading experts on business networking. He has written eight books, including his New York Times bestseller Masters of Networking and his #1 bestseller, Masters of Success. He is a monthly columnist for Entrepreneur.com and is the Senior Partner for the Referral Institute. He has been featured in the L.A. Times, Wall Street Journal, and New York Times and on CNN, CNBC, and the BBC in London. Dr. Misner lives with his wife Elisabeth and their three children in Claremont, CA.