Synopsis
3 Rules to Achieve Breakthrough Success is David's second book and also has his blend of storytelling and instruction. This story follows an injured veteran that uses his New Rule of Three to take a near impossible business task and proves not only that it can be done but that he was a Go-Getter! This book is designed for Business Owners Managers, Parents, Coaches, Pastors…in short leaders.
About the Author
I am an experienced writer and speaker in the fields of Experience Marketing, customer service, strategic planning and in business growth. I have spoken in the U.S., U.K., Japan and most recently China. I have been published in Go Local and Redirect Magazine and formerly with a business column and daily marketing tips in the Daily Court Review, my first book Beyond Service lies the Experience is currently offered on Amazon.com. I have also been heard on syndicated Radio, cable and broadcast television and published in The Houston Business Journal, the Houston Chronicle, Your Houston Business Magazine and several other newspapers and newsletters as well as on online. As the Principle Consultant for the firm I established, I was recognized and awarded for my work in the community and for my excellence in marketing and business. I joined the United States Air Force serving ten years in England, Japan, South Korea, the United Arab Emirates and the US as a Security Police Officer. I have training and/or certification in: Strategic Business Leadership Coaching, Meeting Facilitation, Leadership School, TQM Level 1, 2, and 3, The Karrass Effective Negotiating Class, Train the Trainer, Equal Opportunity Employer 2000, and The Franklin Covey Time Management Course. With over twenty two years of entrepreneurship I developed a targeted program (direct mail, Email, and telephone follow-up) for a Technical Training school to promote certification and training for Dental Assistants. I created a direct mails piece; the Email copy; and wrote the script for the telephone follow-up. It generated a 75+% response rate and three full training classes within the first 2 weeks of the mail out. I created and implemented a comprehensive sales and marketing plan for four restaurants. The program included, brand building, public relations, and community-related promotional events. It also included off-site catering as new revenue stream. The plan increased year-over-year sales by 18% to 22% for a 10-year period.
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