6"X4.75" 35 pages. Illustrated. A promotional cookbook for Swift'ning Shortening, a lard-based product, developed by Swift & Company during the 1940's. It was developed to use the usually discarded portions of beef and hogs, and marketed as an all purpose shortening. Swift'ning contained a mixture of both animal and vegetable fats. One rather innovative marketing method was a paper disc attached to a 3lb can of Swift'ning Shortening. The paper disc was removed and sent to Swift Co., in exchange for this booklet, 77 Recipes. The Make-Your-Own Mix, a combination of Swift'ning. flour, salt and baking powder yielded 13 cups used for breads, muffins, waffles, cakes, cookies, puddings, dumplings and main dishes. A nice piece. Modest edge wear and some slight discoloration inside the cover at the staple. There is a mMailing label on the back cover (2 cent postage.).

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Bibliographic Details

Title: 77 Recipes using Swift'ning. Make-Your-Own Mix
Publisher: Swift & Company
Publication Date: 1950
Language: English
Binding: Soft cover
Condition: Very Good

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E Ridge fine Books is a general used and out-of-print bookstore. Email is the preferred method of contact with inquires responded to within 24 hours. Please use a phone call if direct or immediate information is required (951) 265-4578 (personal cell phone). Thank you.

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E Ridge Fine Books
CA, U.S.A.

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