8-Second PR: New Public Relations Crash Course

Kelly, Liz H.

ISBN 10: 0578349094 / ISBN 13: 9780578349091

Published by Goody PR Press, 2022

Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. 1.01. Seller Inventory # 0578349094-2-4

Synopsis:

8-Second PR – 2nd Edition (2022) is a New Public Relations Crash Course

"Polished, proven, actionable steps to PR success from an expert in the field." - BookLife Reviews

Do you want to learn 20 New PR Strategies to get more national media interviews, and increase sales using the power of publicity?

Are you ready to take your brand to the next level using earned media interviews (TV, print, radio, podcast) that are 3x more valuable than any paid ad?

Make this your most successful year using this proven 8-step publicity process!

Learn how to develop a Wow Story and write clear, concise and compelling pitches to secure hundreds of media interviews.

Find out how to get your brand story covered by traditional media (TODAY Show, CNN, PBS, BBC World News, TIME, The Wall Street Journal, NPR, Fast Company, Psychology Today, local TV, and radio) and digital PR (podcasts, influencers, social media, videos, blogs) so you can increase your credibility, brand awareness and Search Engine Optimization (SEO).

If you are a CEO, author, entrepreneur, small business owner, brand and/or marketing professional, this “PR for Dummies” style book is a must-have with new tips and templates that most media agencies would never share for how to:

- Develop PR strategies that attract national interviews using the New Story Reinvention Chapter.

- Brainstorm timely media hooks and talking points so reporters call you for interviews within 5 minutes!

- Be a Great Guest with impactful soundbites so you get invited back. (New!)

- Measure media results and Calculated Publicity Value for TV interviews.

- Get 30+ podcast interviews for 1 book or business. (New!)

- Write compelling content that enhances your thought leader brand.

- Create a Digital Press Kit with assets so you’re ready when a reporter calls! (New!)

- Maximize your author reach on Amazon via search, promotions and reviews. (New!)

- PLUS - 8 updated PR Superpowers & Bonus Content Surprises! (New!)

Bibliographic Details

Title: 8-Second PR: New Public Relations Crash ...
Publisher: Goody PR Press
Publication Date: 2022
Binding: Soft cover
Condition: Good