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The Character of a Corporation: How Your Company's Culture Can Make or Break Your Business - Softcover
Synopsis
Introducing a new way of thinking about corporate culture. The authors have identified four distinct types of corporate culture, Networked, Mercenary, Fragmented and Communal, and provide advice on how to change the culture of their corporation. The ethical issues of manipulating the ways in which people relate to one another are also addressed.
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About the Author
Gareth Jones is the BT Professor of Organizational Development at Henley Management College and visiting Professor of Organizational Behaviour at INSEAD. He is the author of books and articles dealing with organizational change, gender at work and organizational culture. He is, with Rob Goffee, a founding partner of Creative Management Associates and works with a number of organizations who see creativity as a source of competitive advantage.
Review
A do-it-yourself kit to understanding corporate culture ... A must read! * Richard Greenhalgh *
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- PublisherHarperCollins Business
- Publication date2002
- ISBN 10 0006530524
- ISBN 13 9780006530527
- BindingPaperback
- Number of pages256
- Rating
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The Character of a Corporation: How Your Companyâs Culture Can Make or Break Your Business
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The Character of a Corporation: How Your Companyâs Culture Can Make or Break Your Business
Published by
HarperCollins Business 17/01/2000, 2000
ISBN 10: 0006530524
ISBN 13: 9780006530527
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The Character of a Corporation: How Your Companyâs Culture Can Make or Break Your Business
Published by
HarperCollins Business 17/01/2000, 2000
ISBN 10: 0006530524
ISBN 13: 9780006530527
Used
Softcover
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The Character of a Corporation : How Your Company's Culture Can Make or Break Your Business
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