Items related to Making It in Public Relations: An Insider's Guide...
Synopsis
Discusses the job opportunities available in public relations, and examines the requirements and outlook for each type of position
"synopsis" may belong to another edition of this title.
Review
Review of the first edition:
Recent graduates and established professionals alike will find this guide invaluable. Renowned magazine publisher Leonard Mogel shares 30 years of experience--including effective strategies for breaking into public relations, salary ranges for each position, tips on how to land a job in tough times and where the best jobs are, and many other trade secrets--in a no-nonsense, easy-reference format.
—Public Relations Journal
Mogel, author, publisher, and academic, provides a realistic and useful guide to the public relations industry....A useful resource for career and business collections in pubic, academic, lower-division undergraduate, graduate, and professional libraries.
—Choice
Review of the first edition:
Realistic and highly readable...all the basics are in this small but powerful package of information.
—Llyle J. Barker
Associate Professor of Journalism, Ohio StateUniversity School of Journalism
Review of the first edition:
Cuts through the jargon to profile clearly the basic principles and tasks of the fast-changing, technology-shaped profession called PR.
—Franklin Walton
Senior Vice President, Ruder-Finn, international public relations organization
Review of the first edition:
Leonard Mogel knows public relations....The book furnishes clear and forceful explanations and examples of what the profession is and of what you need to know to begin the process of preparing for and finding a job....An excellent primer that will meet your goal of providing a realistic and accessible picture of the public relations world.
—Steve Iseman
Professor, Ohio State University
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Search results for Making It in Public Relations: An Insider's Guide...
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Making It in Public Relations: An Insider's Guide to Career Opportunities
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0020701802I4N00
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Making it in Public Relations: An Insider's Guide to Career Opportunities
Published by
Collier Paperbacks,U.S., 1993
ISBN 10: 0020701802
ISBN 13: 9780020701804
Used
Paperback
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. This guide takes a look inside the business of public relations. It gives guidance on how to break into the industry, and information on how the business works, who does what in every job, what happens in a typical agency day, what the salary range is for each position, where the jobs are, internships and training programmes available, career paths to follow, and how to find a job in difficult economic times. Intended for recent graduates and established professionals, the book is interspersed with interviews with and advice from experts in the field. Seller Inventory # CIN0020701802G
Stock Image
Making it in Public Relations: An Insider's Guide to Career Opportunities
Published by
Collier Paperbacks,U.S., 1993
ISBN 10: 0020701802
ISBN 13: 9780020701804
Used
Paperback
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Paperback. Condition: Good. This guide takes a look inside the business of public relations. It gives guidance on how to break into the industry, and information on how the business works, who does what in every job, what happens in a typical agency day, what the salary range is for each position, where the jobs are, internships and training programmes available, career paths to follow, and how to find a job in difficult economic times. Intended for recent graduates and established professionals, the book is interspersed with interviews with and advice from experts in the field. Seller Inventory # CIN0020701802G