Synopsis
Reaching Audiences provides a brief yet thorough guide to correct, clear writing for the media. This text sets up the writing process and shows students - and instructors - how to accomplish each task in a mass media context. Throughout the book, students see the importance of the audience in considering media and messages. Illustrative and specific real life examples provide students with guidance for improving their writing. By recognizing that today's students are preparing for careers in a changing media environment, this text covers a wide range of fields (print, electronic media, public relations, and advertising) and illuminates the differences in writing styles among them.
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From the Back Cover
REACHING AUDIENCES provides a relatively brief, yet thorough guide to correct, clear writing for the media. This is the only book necessary to teach the first course in media writing.
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Reaching Audiences
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Reaching Audiences
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Reaching Audiences: A Guide to Media Writing
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780023783517. Seller Inventory # 9758328
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