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Marketing research: Measurement & method : a text with cases (The Macmillan series in marketing) - Hardcover

 
9780024218216: Marketing research: Measurement & method : a text with cases (The Macmillan series in marketing)
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Introductory text in marketing research. Concerned with the doing of good decisional research, specifically good marketing research. DLC: Marketing research.

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  • PublisherCollier Macmillan
  • Publication date1990
  • ISBN 10 0024218219
  • ISBN 13 9780024218216
  • BindingHardcover
  • Edition number5
  • Number of pages836
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9780029461839: Marketing Research: Measurement and Method

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ISBN 10:  0029461839 ISBN 13:  9780029461839
Publisher: Prentice Hall (Higher Education ..., 1990
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ISBN 10: 0024218219 ISBN 13: 9780024218216
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Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780024218216. Seller Inventory # 9254229

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