Selling Out: If Famous Authors Wrote Advertising

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9780028608433: Selling Out: If Famous Authors Wrote Advertising

Ever wondered how Karl Marx might have pitched Coca-Cola? What kind of sales tactic Wait Whitman would have hit on to sell Fab laundry detergent? Or how Shakespeare would have plugged Shout stain remover ("Out, out, damn spot!")? Wonder no more, because Joey Green has tackled these advertising gems and many more -- including Kafka's Raid Kills Bugs Dead and Nietzche's musings over Where's the Beef? So whether it's Herman Melville on Tidy Bowl or Robert Louis Stevenson poring over Dr. Pepper and Mr. Hyde, you'll find a unique cultural and literary experience here on every page!

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About the Author:

Joey Green, a former contributing editor to National Lampoon, is the author of more than 50 books, including You Know You've Reached Middle Age If . . . , Weird and Wonderful Christmas, and Dumb History.

Review:

How would famous authors write advertising today if given the chance? Green's hilarious spoof on literary creation takes the voices and creations of famous writers and pairs their approach to possible ads: "Tony Tiger, goodness sakes,/Eats a bowl of Frosted Flakes;/What brave artist dared create/The mighty beast who roars "They're G-R-R-R-E-A-T! -- Midwest Book Review

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