Argues that successful corporations of the future must become insiders in the economies of Europe, Japan, and the United States, and describes the advantages of international joint ventures
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Norio Ohga, President Sony Corporation Sony is fast becoming an "insider" in key markets around the world -- but to do this, we have had to completely rethink the role of our world headquarters. "Triad Power" has given me terrific insight into this very difficult task.
A.E. Pearson, Harvard Business School Former President, Pepsico Any American executive faced with competing in the markets of Japan and Europe ought to read Ohmae's new book. All of the issues he discusses -- building a market presence overseas, teaming up with distant competitors, the difficulty of maintaining a technological edge, avoiding protectionist pressures -- are the ones we are dealing with now.
Carlo De Benedetti, Chairman and Chief Executive Officer Olivetti Corporation Kenichi Ohmae understands the forces at work in international competition and why European companies need to form alliances with Japanese and American partners.
"The Financial Times" (London) One of the most succinct and elegant descriptions of the forces behind the growing globalization of industries and products.
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Hardcover. Condition: Very Good. No Jacket. 1985 Hard Cover., Free Press Publisher. First Edition. No DJ. Dark blue boards with title in gilt on spine. Remainder mark, former owner's name, slight edge-wear rear board. Interior excellent condition, no marks. Text clean, binding tight. Global enterprise expansion. During the last year renowned business strategist Kenichi Ohmae's path breaking ideas on the globalization of industries and products have made headlines in leading financial newspapers and business publications on three continents. Ohmae integrates and expands his much discussed concepts -- to demonstrate why corporations hoping to compete in the global arena must become "insiders" in what he calls the Triad: Europe, Japan, and the United States. Seller Inventory # 000946
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