The Rue/Byars author team traditionally provides students with readable, clear, and concise texts. Strategic Management continues to do so. The addition of Shaker Zahra to this successful IRWIN author team has resulted in the inclusion of excellent case and text material sure to help students understand the methods for successful strategic management.
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Destination, rates & speedsSeller: Hamelyn, Madrid, M, Spain
Condition: Muy bueno. : Este libro de texto presenta 36 casos que ilustran los fundamentos teóricos de la gestión estratégica. Los casos son de alcance global, incluyendo tanto a pequeñas como a grandes empresas. También hay tres casos que analizan la gestión estratégica de organizaciones sin ánimo de lucro. Los casos están organizados según los principales temas que se plantean: la formación de la estrategia, la alta tecnología, la estrategia global, la ética, las pequeñas empresas, las organizaciones sin ánimo de lucro y la aplicación de la estrategia. El libro está dirigido a estudiantes universitarios y de posgrado. EAN: 9780060410988 Tipo: Libros Categoría: Negocios y Economía Título: Strategic Management Autor: Lloyd L. Byars Editorial: Longman Higher Education Idioma: en Páginas: 170 Formato: tapa dura. Seller Inventory # Happ-2024-06-14-6e765c27
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