No business concept was more important to America's economic revival in the 1990s than reengineering -- introduced to the world in Michael Hammer and James Champy's Reengineering the Corporation. Already a classic, this international bestseller describes how the radical redesign of a company's processes, organization, and culture can achieve a quantum leap in performance.
But if you think that reengineering once was enough, think again. More changes, more challenges are coming in the twenty-first century. Now Hammer and Champy have updated and revised their milestone work for the New Economy they helped to create -- promising to help corporations save hundreds of millions of dollars more, raise their customer satisfaction still higher, and grow ever more nimble in the years to come.
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Dr. Michael Hammer is the leading exponent of reengineering and the founder of the reengineering movement. President of Hammer and Company, a Cambridge, Massachusetts management consulting and education firm, Hammer wrote the influential 1990 Harvard Business Reviewarticle, "Reengineering Work: Don't Automate, Obliterate." He also co-authored thebestselling The Reengineering Revolutionand Reengineering the Corporation.
Hammer regularly addresses and consults with many of the world's leading companies on the topic of business reengineering. His seminars on reengineering are attended by thousands of people annually.
Hammer has been profiled in Business Week, The New York Times, The Boston Globe, and numerous business publications. He was named one of the four preeminent management thinkers of the 1990's by Business Week and one of America's twenty five most influencial individuals by Time. He was formerly a professor at the Massachusetts Institute of Technology where he received his bachelor's, master's and doctoral degrees.
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