Items related to Do-It-Yourself Marketing Research
Synopsis
Hardcover with dust jacket. 1989 9.50x7.75x0.75 For managers in corporations and small business...for professionals in private practice... here is the indispensable guide for those times when your market research needs exceed your budget.
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From Library Journal
In this updated edition of a book first published in 1977, the business professional is again treated to the methodology that can be employed for enjoying successful marketing research without hiring a consulting firm to do it. The authors examine the latest techniques for gathering information, defining problems, formulating surveys, and documenting findings. Even though those reading this work do their own studies, the authors still include a section on using outside help. Advice onup-to-date information systems such as databases, government documents, and libraries/information brokers, is very current. Timely and informative treatment of this important subject, presented in easy-to-grasp terms, spiced with witty and helpful illustrations.
- Steven J. Mayover, Free Lib. of Philadelphia
Copyright 1989 Reed Business Information, Inc.
"About this title" may belong to another edition of this title.
- PublisherMcGraw-Hill
- Publication date1989
- ISBN 10 007007450X
- ISBN 13 9780070074507
- BindingHardcover
- LanguageEnglish
- Edition number3
- IllustratorDrawings
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Do-It-Yourself Marketing Research
Published by
McGraw-Hill Companies, The, 1989
ISBN 10: 007007450X
ISBN 13: 9780070074507
Used
Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Drawings (illustrator). 3rd. Used book that is in clean, average condition without any missing pages. Seller Inventory # 42745412-6
Quantity: 1 available
Stock Image
Do-It-Yourself Marketing Research
Published by
McGraw-Hill Companies, The, 1989
ISBN 10: 007007450X
ISBN 13: 9780070074507
Used
Hardcover
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Drawings (illustrator). 3rd. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP76204170
Quantity: 2 available
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Do-It-Yourself Marketing Research
Seller: medimops, Berlin, Germany
Seller rating 5 out of 5 stars
Condition: good. Drawings (illustrator). Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M0007007450X-G
Quantity: 1 available
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Do-It-Yourself Marketing Research
Published by
McGraw-Hill Companies, The, 1989
ISBN 10: 007007450X
ISBN 13: 9780070074507
Used
Hardcover
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Drawings (illustrator). 3rd. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 50141663-20
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Do-it-yourself Marketing Research
Seller: Bookbot, Prague, Czech Republic
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Condition: Fine. Drawings (illustrator). Seller Inventory # 8cd3f07a-1119-40a1-bf09-56346a3126d6
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Do-It-Yourself Marketing Research
Seller: dsmbooks, Liverpool, United Kingdom
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hardcover. Condition: Good. Drawings (illustrator). Good. book. Seller Inventory # D8S0-3-M-007007450X-6
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