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Synopsis
This text encourages students to take more active roles as media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. The sixth edition features a complete updating of industry statistics throughout, numerous new examples from the ongoing Iraq war, Virginia Tech shooting, and the US presidential election.
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About the Author
Stanley Baran earned his Ph.D. in Communication research at the University of Massacusetts after taking his M.A. in journalism at Pennsylvania State University. He taught for 4 years at Cleveland State University, eventually moving to the University of Texas. He led the Department of Radio-TV-Film's graduate program for 6 of his 9 years in Austin and won numerous teaching awards there, including the AMOCO Teaching Excellence Award as the best instructor on that 40,000 students campus, the College of Communication's Teaching Excellence Award as that college's outstanding professor, and Utmost Magazine's Student Poll for best instructor; Dr. Baran moved to San Jose State University in 1987 and served 9 years as chair of the Department of Television, Radio, Film, and Theatre. At SJSU he was named President's Scholar as the university's outstanding researcher.
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Introduction to Mass Communication: Media Literacy and Culture
Published by
McGraw-Hill Medical Publishing, 2009
ISBN 10: 0070169136
ISBN 13: 9780070169135
Used
Paperback
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.42. Seller Inventory # G0070169136I3N00
Quantity: 1 available
Stock Image
Introduction to Mass Communication: Media Literacy and Culture
Published by
McGraw-Hill Medical Publishing, 2009
ISBN 10: 0070169136
ISBN 13: 9780070169135
Used
Paperback
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 2.42. Seller Inventory # G0070169136I3N00
Quantity: 1 available
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Introduction to Mass Communication: Media Literacy and Culture
Seller: Anybook.com, Lincoln, United Kingdom
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9780070169135. Seller Inventory # 8679026
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Introduction to Mass Communication: Media Literacy and Culture
Published by
McGraw-Hill Medical Publishing, 2009
ISBN 10: 0070169136
ISBN 13: 9780070169135
Used
Softcover
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-I-024-01862
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Introduction To Mass Communication: Media Literacy And Culture
Published by
Mcgraw-Hill Education - Europe, 2009
ISBN 10: 0070169136
ISBN 13: 9780070169135
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Paperback
Seller: Revaluation Books, Exeter, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Brand New. 6th revised ed edition. 608 pages. 10.79x8.50x0.94 inches. In Stock. Seller Inventory # zk0070169136
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