Race, Gender and Rhetoric: The True State of Race and Gender Relations in Corporate America - Hardcover
Synopsis
Presents a program for bringing changes to an organization to overcome stereotypes and discrimination and form high-performing teams of diverse employees
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From the Back Cover
"Every once in a great while a book comes along that has the potential to transform the field. John P. Fernandez's Race, Gender & Rhetoric is such a book."--Kathryn C. Turner, Chairperson and Chief, Executive Officer, Standard Technology, Inc. FACT: 98% of America's top positions are still held by white males. FACT: Race and gender discrimination claims are still increasing after 34 years of laws and affirmative action designed to end discrimination. Has this continuing lack of diversity at the top kept race and gender issues from receiving the priority they deserve? How can lingering issues of racism and sexism be solved? Race, Gender & Rhetoric is the landmark work that answers these controversial questions, and is corporate America's definitive work on the subject of gender and race relations in the workplace. Backed by the author's 25 years of research and corporate experience, this timely and authoritative book: summarizes and synthesizes the salient issues and challenges in creating a truly diversity-conscious organization; discusses ways in which corporations can examine their structures, policies, managerial philosophies, and capabilities so that real and permanent change can be realized; includes a complete section detailing best diversity practices in major comapnies--American Express, Coors, Allstate, US West, Niagra Mohawk, and many others.
Reviews
Fernandez has been writing about corporations and race for more than 25 years. Black Managers in White Corporations (1975) was one of the first systematic studies of the progress blacks had and had not made in management since the passage of civil rights legislation. More recently, The Diversity Advantage (1993) made the case that American companies could gain a competitive edge in global markets if they could learn to utilize the strengths diversity affords. Over this period, Fernandez worked in management at AT&T and went on to head Philadelphia-based Advanced Research Management Consultants. Now he surveys 25 years of race relations in corporate America, and, focusing here on race and gender exclusively, he looks at attempts to create more diverse organizations. His central argument is that so-called diversity training will not work by itself. Barriers to diversity are systemic, and it is the bureaucratic structure of organizations that must be changed. David Rouse
Management consultant Fernandez argues persuasively that after 30 years' effort "corporate America as a whole has failed to effectively address the challenges posed by diversity, particularly with regard to racism and sexism." By analyzing human behavioral data, Fernandez concludes that neither racism nor sexism can be fully eliminated, but he insists that they can be minimized if systematic, holistic strategies are adopted to address broader human-resource, customer, and stakeholder issues. He outlines six major steps, such as networking and building relationships, that employees should embrace in order to enhance their career opportunities. The book is interesting in that it synthesizes theory and practice. Despite its scanty notes and lack of bibliography, it deserves widespread discussion and will take its place with other accounts of corporate racism and sexism like Anthony Stith's Breaking the Glass Ceiling: Sexism and Racism in Corporate America (Warwick, 1998) and George Henderson's Cultural Diversity in the Workplace (Greenwood, 1994).?Edward G. McCormack, Univ. of Southern Mississippi Gulf Coast Lib., Long Beach
Copyright 1999 Reed Business Information, Inc.
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Race, Gender and Rhetoric: The True State of Race and Gender Relations in Corporate America
Published by
McGraw-Hill, 1998
ISBN 10: 0070220085
ISBN 13: 9780070220089
Used
Hardcover
First Edition
Seller: Kayleighbug Books, IOBA, Cedar Grove, WV, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Dust Jacket Condition: Very Good. First Edition. No Stock Photos! We photograph every item. light edge wear; Race & Rhetoric will be the definitive work on the subject of race and gender relations in corporate America. Diversity expert and author John Fernandez has amassed 25 years of research (surveying such companies as AT&T, Coors, and Disney), which will serve as the foundation for this authoritative work. The premise is that while women and people of color have done what "they were told" (e.g. get an education, experience, credentials), they continue to face barriers in becoming full participants in corporate America. Dr. Fernandez' research confirms this, and the book does a thorough job of outlining both the issues and the solutions to this crucial problem. This seminal work is divided into two parts: Part I lays the groundwork by summarizing 25 years of research in seven hard-hitting chapters on race and gender relations: Part II presents concrete, specific solutions to race and gender problems-including chapters on how the right type of leadership is crucial to the race picture, and how traditional bureaucracies must be replaced in order to deal effectively with race and gender issues.,""In this timely and thought-provoking book, Dr. John Fernandez discusses steps corporations must take to help employees in understanding, valuing, and appreciating diverse co-workers and customers. Backed by the author's 25 years of respected research on the subject of diversity and race relations, this watershed book includes a special section with in-depth detail on the best diversity practices in corporations worldwide featuring AT&T, Coors, Disney, General Motors, and others. FACT: 98% of America's top positions are still held by white males. FACT: Race and gender discrimination claims are stillincreasing after 34 years of laws and affirmative action designed to end discrimination. Has this continuing lack of diversity at the top kept race and gender issues from receiving the priority they deserve? How can lingering issues of racism and sexism be solved? "Race, Gender & Rhetoric" is the landmark work that answers these controversial questions, and is corporate America's definitive work on the subject of gender and race relations in the workplace. Backed by the author's 25 years of research and corporate experience, this timely and authoritative book: summarizes and synthesizes the salient issues and challenges in creating a truly diversity-conscious organization; discusses ways in which corporations can examine their structures, policies, managerial philosophies, and capabilities so that real and permanent change can be realized; includes a complete section detailing best diversity practices in major companies--American Express, Coors, Allstate, US West, Niagra Mohawk, and many others. Seller Inventory # 045956
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Race, Gender and Rhetoric: The True State of Race and Gender Relations in Corporate America
Seller: The Book Spot, Sioux Falls, MN, U.S.A.
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Hardcover. Condition: New. Seller Inventory # Abebooks11166