Achieving the Competitive Edge Through Integrated Technology Management (Mcgraw-Hill Engineering and Technology Management Series)

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9780070234444: Achieving the Competitive Edge Through Integrated Technology Management (Mcgraw-Hill Engineering and Technology Management Series)

The book discusses the role of technology in winning the competitive edge; how to integrate science, engineering, and management with research, development and manufacturing; and how to justify investments in technology and technology management. It explores five major areas to achieving the competitive edge - technology management as part of the strategic plan; technology management and operations; required resources - both physical and human; managing the use of intellectual property; and essential changes necessary in corporate culture - including attitude, philosophy, and organization.

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Gaynor, Gerard H.
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ISBN 10: 0070234442 ISBN 13: 9780070234444
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Gaynor, Gerard H.
Published by Mcgraw-Hill (Tx) (1991)
ISBN 10: 0070234442 ISBN 13: 9780070234444
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Gaynor, Gerard H.
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Gaynor, Gerard H.
Published by Mcgraw-Hill (Tx) (1991)
ISBN 10: 0070234442 ISBN 13: 9780070234444
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