Marketing challenges: Cases and exercises (McGraw-Hill series in marketing) - Hardcover

Christopher Lovelock; Charles B. Weinberg

  • 4.33 out of 5 stars
    6 ratings by Goodreads
 
9780070387898: Marketing challenges: Cases and exercises (McGraw-Hill series in marketing)
Hardcover
ISBN 10: 0070387893 ISBN 13: 9780070387898
Publisher: McGraw-Hill Inc.,US, 1989

Synopsis

Marketing challenges useful for an MBA class.

"synopsis" may belong to another edition of this title.

Publisher
McGraw-Hill Inc.,US
Publication date
1989
Language
English
ISBN 10 
0070387893
ISBN 13 
9780070387898
Binding
Hardcover
Edition number
2
Number of pages
671
Rating
  • 4.33 out of 5 stars
    6 ratings by Goodreads

Other Popular Editions of the Same Title

9780071005210: Marketing Challenges

Featured Edition

ISBN 10:  0071005218 ISBN 13:  9780071005210
Publisher: McGraw-Hill Companies, 1989
Softcover