Frank/Bernanke provides students with the core principles of microeconomics, and reinforces these principles through numerous examples. The new edition continues to engage students through an active learning approach by using vivid examples, clear, concise explanations, and in-text exercises with solutions. The worked examples combined with the parallel exercises are a critical element of this approach. The new third Canadian edition of Frank/Bernanke has been reorganized and now provides coverage of the short run issues first.
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Robert H. Frank received his M.A. in statistics from the University of California at Berkeley in 1971, and his Ph.D. in economics in 1972, also from U.C. Berkeley. He is the Goldwin Smith Professor of Economics at Cornell University, where he has taught since 1972 and where he currently holds a joint appointment in the department of economics and the Johnson Graduate School of Management. He has published on a variety of subjects, including price and wage discrimination, public utility pricing, the measurement of unemployment spell lengths, and the distributional consequences of direct foreign investment. For the past several years, his research has focused on rivalry and cooperation in economic and social behaviour.
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